The consummate sales pro helps entrepreneurs and their salespeople improve results by selling more goods or services more consistently-and at higher price points and greater margins. Unlike most sales books, which address a piece or "moment" of the sales process (like negotiating or presenting), The Entrepreneur's Guide to Selling addresses selling as a holistic process. As award-winning sales pro Jonathan London demonstrates, each stage of the sales process positively or negatively affects the next. Following his selling principles will improve sales for any product or service, no matter how small or large the company. In this unique and practical book, London shows readers how to do the things that matter. Get a jump on the competition by starting out in the right place. Make people feel comfortable so they are more receptive to you. Explain benefits from technical, business/financial, and individual/company perspectives. Create solutions for customers that help differentiate the offer. Prospect using the Internet, Web 2.0, and other technologies. Deal with stress and rejection. Eliminate or soften objections to accelerate sales cycles and facilitate negotiations. Handle the most common negotiation issues or tactics. Illustrations

Froggy has never celebrated Christmas; usually he's taking his long winter's nap. But not this year Froggy's best friend, Max the beaver, wakes him up to join the fun. Soon, Froggy's gotten into the swing of things: finding a tree, wrapping presents, singing carols, and enjoying a holiday feast. Join Froggy as he celebrates his very first, and very best, Christmas

A father-son river kayaking trip in the wilderness goes terribly wrong and leaves Aaron hungry, exhausted, and battered from a fall. Can he rescue his gravely injured father before time runs out on them both?  Aaron’s latest thrill-packed adventure takes him river kayaking with his dad in the remote Canadian wilderness. The trip tests his confidence, perseverance, patience and survival skills in encounters with bears, moose, and life-threatening accidents. For more of Aaron's Wilderness adventures, read Desolation Canyon and Bella Bella.

A father-son river kayaking trip in the wilderness goes terribly wrong and leaves Aaron hungry, exhausted, and battered from a fall. Can he rescue his gravely injured father before time runs out on them both?  Aaron’s latest thrill-packed adventure takes him river kayaking with his dad in the remote Canadian wilderness. The trip tests his confidence, perseverance, patience and survival skills in encounters with bears, moose, and life-threatening accidents. For more of Aaron's Wilderness adventures, read Desolation Canyon and Bella Bella.

From best-selling author Jonathan London comes Bella Bella, the heart-pounding sequel to Desolation Canyon. Thirteen-year-olds Aaron and Lisa and their fathers and seventeen-year-old Cassidy and his dad embark on a sea kayaking trip through the Inside Passage that brings them unexpected and even terrifying adventures. Young readers will eagerly follow Aaron’s adventures in this suspenseful page turner, as he learns to navigate a kayak, discovers another side to a bully, shares a first kiss, encounters the desperate world of human trafficking, and challenges an evil smuggler who threatens the entire group.

Little Wolf, pup of Gray Wolf and White Wolf, bounds into the world and through the seasons in this new children’s picture book. Inside the safety of the den, through fields of wildflowers, and in birch shimmering in an autumn moon’s glow, Van Zyle’s paintings depict Little Wolf’s adventures through a variety of perspectives from close-up portraits to sweeping action scenes. Jonathan London’s lyrical prose imparts a wisdom to the text, endearing the reader to the pup and creating a suspenseful read-aloud.

Once you plunge into this thrilling white-water adventure you will not be able to stop until you are safe back on shore. . . . A Class 6 white-water read! ― Roland Smith, NYT best-selling author of PEAK This rapid-paced story for young readers from best-selling author Jonathan London churns with heart-stopping beauty and terror. Twelve-year-olds Aaron and Lisa and sixteen-year-old Cassidy join their fathers on an epic float trip down the Green River and learn what they are made of.  Full of suspense, action, and adventure, crazy-frightening characters, and overcoming terrible physical and mental odds, this page turner immerses young readers into the wilds of nature and is destined to become a classic.

Froggy's parents are going out for the night and they've left him with a brand-new babysitter Froggy tries to help out by feeding his little sister and taking a bath on his own, but only Froggy could create havoc in the kitchen and turn bath time into mess time. Can the new babysitter survive his well-intentioned antics until Froggy's parents get home?

Once you plunge into this thrilling white-water adventure you will not be able to stop until you are safe back on shore. . . . A Class 6 white-water read! ― Roland Smith, NYT best-selling author of PEAK This rapid-paced story for young readers from best-selling author Jonathan London churns with heart-stopping beauty and terror. Twelve-year-olds Aaron and Lisa and sixteen-year-old Cassidy join their fathers on an epic float trip down the Green River and learn what they are made of.  Full of suspense, action, and adventure, crazy-frightening characters, and overcoming terrible physical and mental odds, this page turner immerses young readers into the wilds of nature and is destined to become a classic.

Little Wolf, pup of Gray Wolf and White Wolf, bounds into the world and through the seasons in this new children’s picture book. Inside the safety of the den, through fields of wildflowers, and in birch shimmering in an autumn moon’s glow, Van Zyle’s paintings depict Little Wolf’s adventures through a variety of perspectives from close-up portraits to sweeping action scenes. Jonathan London’s lyrical prose imparts a wisdom to the text, endearing the reader to the pup and creating a suspenseful read-aloud.

In Honey Paw and Lightfoot, readers are given a firsthand, compelling glimpse of grizzly bears. Illuminated by Jonathan’s London spare, lyrical text and Jon Van Zyle’s spectacular illustrations, this is the story of mama bear Honey Paw and her offspring Lightfoot, from his earliest days as a newborn, no bigger than a hamster, to curious cub to adolescent bear ready to head off on his own. And tor readers who want to learn more, there is an afterword providing detailed information about grizzly bears including their relationship to indigenous cultures of the north and threats to their survival.

Froggy's off to camp He packs a lot into one week: archery lessons, food fights, and scary stories around the campfire. But only Froggy could also manage to lose his trunks during swim class and overturn his kayak with the camp director in it. Froggy will keep his fans laughing with his latest antics.

It's time for bed! Not if Froggy has his way! Even after a long day of playing, Froggy's still not tired. His bath is ready, but first Froggy has to find his boat. And where are his pajamas? And how did his toothbrush get into the cookie jar? Oh, Frrooggyy! Now it's time to go to sleep, right? But Froggy can't sleep without a bedtime story! Join Froggy as he hops, flops, and zips from one familiar bedtime ritual to another.

Illustrated by Frank Remkiewicz

From best-selling author Jonathan London comes Bella Bella, the heart-pounding sequel to Desolation Canyon. Thirteen-year-olds Aaron and Lisa and their fathers and seventeen-year-old Cassidy and his dad embark on a sea kayaking trip through the Inside Passage that brings them unexpected and even terrifying adventures. Young readers will eagerly follow Aaron’s adventures in this suspenseful page turner, as he learns to navigate a kayak, discovers another side to a bully, shares a first kiss, encounters the desperate world of human trafficking, and challenges an evil smuggler who threatens the entire group.

It's a special occasion, so Froggy and his parents are going to eat dinner in a fancy restaurant. When they arrive at the restaurant, Froggy's mom has a few rules for him: "Be neat, be quiet, and don't put your feet on the table." But it's so hard for Froggy to sit still. He fidgets, he squirms, and he sssllluuuurrrrpppps his spaghetti. Then he spots Frogilina across the restaurant-now it's impossible for Froggy to follow the rules!

Froggy's mother knows that everyone's nervous on the first day of school. "Not me!" says Froggy, and together they leapfrog to the bus stop -- flop flop flop. Froggy's exuberant antics, complete with sound effects, will delight his many fans and reassure them that school can be fun. "This is a great read-aloud with sounds and words that encourage active participation....A charming story to calm those pre-school jitters." -- School Library Journal Jonathan London is the author of many books for children, including I See the Moon and the Moon Sees Me, Like Butter on Pancakes and four other books about Froggy.