This book brings together the work of historians and sociologists with perspectives from media studies, communication studies, cultural studies, and information studies to address the origins, practices, and possible futures of contemporary machine learning. From its foundations in 1950s and 1960s pattern recognition and neural network research to the modern-day social and technological dramas of DeepMind's AlphaGo, predictive political forecasting, and the governmentality of extractive logistics, machine learning has become controversial precisely because of its increased embeddedness and agency in our everyday lives. How can we disentangle the history of machine learning from conventional histories of artificial intelligence? How can machinic agents' capacity for novelty be theorized? Can reform initiatives for fairness and equity in AI and machine learning be realized, or are they doomed to cooptation and failure? And just what kind of "learning" does machine learning truly represent? We empirically address these questions and more to provide a baseline for future research. Chapter 2 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

This book provides in-depth and wide-ranging analyses of the emergence, and subsequent ubiquity, of algorithms in diverse realms of social life. The plurality of Algorithmic Cultures emphasizes: 1) algorithms' increasing importance in the formation of new epistemic and organizational paradigms; and 2) the multifaceted analyses of algorithms across an increasing number of research fields. The authors in this volume address the complex interrelations between social groups and algorithms in the construction of meaning and social interaction. The contributors highlight the performative dimensions of algorithms by exposing the dynamic processes through which algorithms - themselves the product of a specific approach to the world - frame reality, while at the same time organizing how people think about society. With contributions from leading experts from Media Studies, Social Studies of Science and Technology, Cultural and Media Sociology from Canada, France, Germany, UK and the USA, this volume presents cutting edge empirical and conceptual research that includes case studies on social media platforms, gaming, financial trading and mobile security infrastructures.

This book provides in-depth and wide-ranging analyses of the emergence, and subsequent ubiquity, of algorithms in diverse realms of social life. The plurality of Algorithmic Cultures emphasizes: 1) algorithms' increasing importance in the formation of new epistemic and organizational paradigms; and 2) the multifaceted analyses of algorithms across an increasing number of research fields. The authors in this volume address the complex interrelations between social groups and algorithms in the construction of meaning and social interaction. The contributors highlight the performative dimensions of algorithms by exposing the dynamic processes through which algorithms - themselves the product of a specific approach to the world - frame reality, while at the same time organizing how people think about society. With contributions from leading experts from Media Studies, Social Studies of Science and Technology, Cultural and Media Sociology from Canada, France, Germany, UK and the USA, this volume presents cutting edge empirical and conceptual research that includes case studies on social media platforms, gaming, financial trading and mobile security infrastructures.

This book brings together the work of historians and sociologists with perspectives from media studies, communication studies, cultural studies, and information studies to address the origins, practices, and possible futures of contemporary machine learning. From its foundations in 1950s and 1960s pattern recognition and neural network research to the modern-day social and technological dramas of DeepMind's AlphaGo, predictive political forecasting, and the governmentality of extractive logistics, machine learning has become controversial precisely because of its increased embeddedness and agency in our everyday lives. How can we disentangle the history of machine learning from conventional histories of artificial intelligence? How can machinic agents' capacity for novelty be theorized? Can reform initiatives for fairness and equity in AI and machine learning be realized, or are they doomed to cooptation and failure? And just what kind of "learning" does machine learning truly represent? We empirically address these questions and more to provide a baseline for future research. Chapter 2 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.