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The Second World War affected the lives and shaped the experience
of millions of individuals in Germany--soldiers at the front,
women, children and the elderly sheltering in cellars, slave
laborers toiling in factories, and concentration-camp prisoners and
POWs clearing rubble in the Reich's devastated cities.
Taking a "history from below" approach, the volume examines how
the minds and behaviour of individuals were moulded by the Party as
the Reich took the road to Total War. The ever-increasing numbers
of German workers conscripted into the Wehrmacht were replaced with
forced foreign workers and slave labourers and concentration camp
prisoners. The interaction in everyday life between German civilian
society and these coerced groups is explored, as is that society's
relationship to the Holocaust.
From early 1943, the war on the home front was increasingly
dominated by attack from the air. The role of the Party,
administration, police, and courts in providing for the vast
numbers of those rendered homeless, in bolstering civilian morale
with "miracle revenge weapons" propaganda, and in maintaining order
in a society in disintegration is reviewed in detail.
For society in uniform, the war in the east was one of ideology
and annihilation, with intensified indoctrination of the troops
after Stalingrad. The social profile of this army is analysed
through study of a typical infantry division. The volume concludes
with an account of the various forms of resistance to Hitler's
regime, in society and the military, culminating in the failed
attempt on his life in July 1944.
Instrument-Assisted Myofascial Therapy: Principles and Clinical
Applications provides a complete overview of this effective therapy
(IAMT) based on the authors' own clinical experience of using
instruments to treat myofascial lesions. The text combines the
latest scientific evidence and theory with practical guidelines.
The authors describe the use of various IAMT techniques which the
reader will be able to easily integrate into daily clinical
practice. The text progresses from didactic to practical
information of relevance for a variety of clinicians: - Anatomy of
the myofascial system and its role in pain/dysfunction and
treatments - Science and theory of IAMT including history, types,
and research on mechanisms of action and outcomes - Practical
application of IAMT Practice: an overview of techniques specific to
tissue type (scars, tendons, muscles) - Integration of IATM in
clinical practice including clinical decision making (in diagnosis
and treatment), indications, contraindications, and adjunct
treatments The text is intended to provide a guide for using
myofascial instruments in daily practice. The reader will easily
learn how to use IATM to enhance patient outcomes and to use it in
a fashion which protects their own joints! Procedures are explained
and demonstrated using a clear and practical approach. Full-color
photographs illustrate the use of the therapy in these
commonly-treated areas: Cervical spine and head, Shoulder, Elbow,
wrist and hand, Thoracic spine and chest, Lumbar spine and
sacroiliac joint, Hip and pelvis, Knee, Ankle and foot. Treatment
protocols are provided which can be easily applied by the therapist
for use with a variety of diagnoses relating to the same structures
by using a standardised and precise approach. A treatment protocol
is first presented on a specific structure that is commonly
treated. The specific instrument is to be used is described first,
then the entire treatment is explained in detail. from the starting
position of the therapist and patient. Treatment progressions are
then listed, as well as possible treatment options within the
Myofascial Connective System (MCS). Beginning with the primarily
treated structure, 'myofascial junctions' are discussed; first
regionally in a distal and proximal direction, and then within a
functional myofascial chain. This unique approach greatly
simplifies the various IATM procedures for the reader to easily
implement in practice. Readers will learn an integrated approach to
IATM in a variety of clinical practice settings. Clinicians seeing
post-operative patients will benefit from a chapter dedicated to
the treatment of scars. Numerous case studies and the integration
of other myofascial techniques (Cupping, Flossing/Mobility Bands,
Kinesiology Taping and Fascial Fitness) complete the book.
Instrument-Assisted Myofascial Therapy - principles and clinical
applications is the result of years of professional practice with
IATM while evaluating patient outcomes. The concept is based on
scientific evidence and has been developed in close collaboration
with leading scientists and practitioners in the field of
myofascial therapy. The text provides a pragmatic,
evidence-informed approach to IATM practice.
Nine months after the beginning of the Second World War, German
dominance over much of Europe seemed assured. Hitler not only stood
on the pinnacle of his popularity in Germany but more than ever his
ideological fixations and political calculations determined German
war policy. This volume, the fourth in the acclaimed Germany and
the Second World War series, examines the thinking behind the
decision to go to war with the Soviet Union which was to prove the
undoing of the German war effort. The authors examine in revealing
detail the military and political policies behind the attack on the
Soviet Union and the strategic conduct of the war. They explore not
only the command principles and practices, but also the expenditure
and attrition of the forces, and show that by the end of 1941 it
was clear that it was in the eastern theatre that the Second World
War would be decided and the map of Europe redrawn.
The Second World War affected the lives and shaped the experience
of millions of individuals in Germany - soldiers at the front,
women, children and the elderly sheltering in cellars, slave
labourers toiling in factories, and concentration-camp prisoners
and POWs clearing rubble in the Reich's devastated cities. Taking a
'history from below' approach, the volume examines how the minds
and behaviour of individuals were moulded by the Party as the Reich
took the road to Total War. The ever-increasing numbers of German
workers conscripted into the Wehrmacht were replaced with forced
foreign workers and slave labourers and concentration camp
prisoners. The interaction in everyday life between German civilian
society and these coerced groups is explored, as is that society's
relationship to the Holocaust. From early 1943, the war on the home
front was increasingly dominated by attack from the air. The role
of the Party, administration, police, and courts in providing for
the vast numbers of those rendered homeless, in bolstering civilian
morale with 'miracle revenge weapons' propaganda, and in
maintaining order in a society in disintegration is reviewed in
detail. For society in uniform, the war in the east was one of
ideology and annihilation, with intensified indoctrination of the
troops after Stalingrad. The social profile of this army is
analysed through study of a typical infantry division. The volume
concludes with an account of the various forms of resistance to
Hitler's regime, in society and the military, culminating in the
failed attempt on his life in July 1944.
This is the fourth in the comprehensive and authoritative series, Germany and the Second World War. It deals with the attack on the Soviet Union, the turning-point of the war. The detailed analysis is underpinned by an extensive apparatus of maps, diagrams, and tables.
Im Rahmen der rasanten Entwicklung und der weiten Verbreitung von
Informations- und Kommunikationstechnologien hat das E-Business
mittlerweile eine signifikante Position in der Unterstutzung von
automatisierten Geschaftsprozessen eingenommen. Die
Unternehmens-Webseite, oft als reine Visitenkarte im World Wide Web
betrachtet, bietet mehr Chancen fur den Vertrieb als bisher
technisch und konzeptionell umgesetzt wurde. Besonders bei
Geschaftsmodellen, die eine E-Commerce-Plattform fur den
Onlinehandel nutzen, gibt es Anstrengungen die Kundenbeziehungen zu
vertiefen. Die Erfolgskontrolle mittels Webanalyse-Tools wird immer
mehr genutzt, somit wachst das Verstandnis fur die Messung z. B.
von Online-Marketingkampagnen. Eine signifikante Problemstellung
gilt es dennoch zu losen. Diese Analysesysteme bieten zumeist
vergangenheitsbezogene Daten uber Besucher. Das Echtzeit-Internet
fordert mehr Optionen in diesem Zusammenhang. Eine Moglichkeit ist
die bidirektionale Verbindung zum Web-Besucher ohne das Medium zu
wechseln - ein zentraler Vorteil fur die direkte
Marketing-Kommunikation. Dabei bietet ein professionelles Live
Chat/Support-System Abhilfe, das eine bidirektionale Kommunikation
mit dem Web-Besucher ermoglicht. Ziel ist es den kompletten
Online-Vertriebsprozess von der Bereitstellung der Daten in
Echtzeit, der Analyse, der Erfolgskontrolle und der Moglichkeit zur
Kommunikation abzudecken. In diesem Buch wird erlautert: Wo Live
Support-Systeme ihren Platz in der Marketing-Kommunikation im
E-Business-Umfeld einnehmen. Dabei leitet der theoretische Teil
uber zur Studie, die ausgewahlte Losungsanbieter auf dem deutschen
Markt untersucht, technische Features vergleicht und die
unterschiedlichen konzeptionellen Ansatze erlautert. Die
beispielhafte Darstellung der Implementierung eines Live
Support-Systems in die webbasierte Kundenbetreuung gibt Aufschluss
uber die Einsatzmoglichkeiten respektive Vorteile und
Problemstellungen dieses Kontaktkanals. Das abschliessende Expert
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