Instrument-Assisted Myofascial Therapy: Principles and Clinical Applications provides a complete overview of this effective therapy (IAMT) based on the authors' own clinical experience of using instruments to treat myofascial lesions. The text combines the latest scientific evidence and theory with practical guidelines. The authors describe the use of various IAMT techniques which the reader will be able to easily integrate into daily clinical practice. The text progresses from didactic to practical information of relevance for a variety of clinicians: - Anatomy of the myofascial system and its role in pain/dysfunction and treatments - Science and theory of IAMT including history, types, and research on mechanisms of action and outcomes - Practical application of IAMT Practice: an overview of techniques specific to tissue type (scars, tendons, muscles) - Integration of IATM in clinical practice including clinical decision making (in diagnosis and treatment), indications, contraindications, and adjunct treatments The text is intended to provide a guide for using myofascial instruments in daily practice. The reader will easily learn how to use IATM to enhance patient outcomes and to use it in a fashion which protects their own joints! Procedures are explained and demonstrated using a clear and practical approach. Full-color photographs illustrate the use of the therapy in these commonly-treated areas: Cervical spine and head, Shoulder, Elbow, wrist and hand, Thoracic spine and chest, Lumbar spine and sacroiliac joint, Hip and pelvis, Knee, Ankle and foot. Treatment protocols are provided which can be easily applied by the therapist for use with a variety of diagnoses relating to the same structures by using a standardised and precise approach. A treatment protocol is first presented on a specific structure that is commonly treated. The specific instrument is to be used is described first, then the entire treatment is explained in detail. from the starting position of the therapist and patient. Treatment progressions are then listed, as well as possible treatment options within the Myofascial Connective System (MCS). Beginning with the primarily treated structure, 'myofascial junctions' are discussed; first regionally in a distal and proximal direction, and then within a functional myofascial chain. This unique approach greatly simplifies the various IATM procedures for the reader to easily implement in practice. Readers will learn an integrated approach to IATM in a variety of clinical practice settings. Clinicians seeing post-operative patients will benefit from a chapter dedicated to the treatment of scars. Numerous case studies and the integration of other myofascial techniques (Cupping, Flossing/Mobility Bands, Kinesiology Taping and Fascial Fitness) complete the book. Instrument-Assisted Myofascial Therapy - principles and clinical applications is the result of years of professional practice with IATM while evaluating patient outcomes. The concept is based on scientific evidence and has been developed in close collaboration with leading scientists and practitioners in the field of myofascial therapy. The text provides a pragmatic, evidence-informed approach to IATM practice.

Nine months after the beginning of the Second World War, German dominance over much of Europe seemed assured. Hitler not only stood on the pinnacle of his popularity in Germany but more than ever his ideological fixations and political calculations determined German war policy. This volume, the fourth in the acclaimed Germany and the Second World War series, examines the thinking behind the decision to go to war with the Soviet Union which was to prove the undoing of the German war effort. The authors examine in revealing detail the military and political policies behind the attack on the Soviet Union and the strategic conduct of the war. They explore not only the command principles and practices, but also the expenditure and attrition of the forces, and show that by the end of 1941 it was clear that it was in the eastern theatre that the Second World War would be decided and the map of Europe redrawn.

The Second World War affected the lives and shaped the experience of millions of individuals in Germany - soldiers at the front, women, children and the elderly sheltering in cellars, slave labourers toiling in factories, and concentration-camp prisoners and POWs clearing rubble in the Reich's devastated cities. Taking a 'history from below' approach, the volume examines how the minds and behaviour of individuals were moulded by the Party as the Reich took the road to Total War. The ever-increasing numbers of German workers conscripted into the Wehrmacht were replaced with forced foreign workers and slave labourers and concentration camp prisoners. The interaction in everyday life between German civilian society and these coerced groups is explored, as is that society's relationship to the Holocaust. From early 1943, the war on the home front was increasingly dominated by attack from the air. The role of the Party, administration, police, and courts in providing for the vast numbers of those rendered homeless, in bolstering civilian morale with 'miracle revenge weapons' propaganda, and in maintaining order in a society in disintegration is reviewed in detail. For society in uniform, the war in the east was one of ideology and annihilation, with intensified indoctrination of the troops after Stalingrad. The social profile of this army is analysed through study of a typical infantry division. The volume concludes with an account of the various forms of resistance to Hitler's regime, in society and the military, culminating in the failed attempt on his life in July 1944.

The Second World War affected the lives and shaped the experience of millions of individuals in Germany--soldiers at the front, women, children and the elderly sheltering in cellars, slave laborers toiling in factories, and concentration-camp prisoners and POWs clearing rubble in the Reich's devastated cities.
Taking a "history from below" approach, the volume examines how the minds and behaviour of individuals were moulded by the Party as the Reich took the road to Total War. The ever-increasing numbers of German workers conscripted into the Wehrmacht were replaced with forced foreign workers and slave labourers and concentration camp prisoners. The interaction in everyday life between German civilian society and these coerced groups is explored, as is that society's relationship to the Holocaust.
From early 1943, the war on the home front was increasingly dominated by attack from the air. The role of the Party, administration, police, and courts in providing for the vast numbers of those rendered homeless, in bolstering civilian morale with "miracle revenge weapons" propaganda, and in maintaining order in a society in disintegration is reviewed in detail.
For society in uniform, the war in the east was one of ideology and annihilation, with intensified indoctrination of the troops after Stalingrad. The social profile of this army is analysed through study of a typical infantry division. The volume concludes with an account of the various forms of resistance to Hitler's regime, in society and the military, culminating in the failed attempt on his life in July 1944.

This is the fourth in the comprehensive and authoritative series, Germany and the Second World War. It deals with the attack on the Soviet Union, the turning-point of the war. The detailed analysis is underpinned by an extensive apparatus of maps, diagrams, and tables.

Im Rahmen der rasanten Entwicklung und der weiten Verbreitung von Informations- und Kommunikationstechnologien hat das E-Business mittlerweile eine signifikante Position in der Unterstutzung von automatisierten Geschaftsprozessen eingenommen. Die Unternehmens-Webseite, oft als reine Visitenkarte im World Wide Web betrachtet, bietet mehr Chancen fur den Vertrieb als bisher technisch und konzeptionell umgesetzt wurde. Besonders bei Geschaftsmodellen, die eine E-Commerce-Plattform fur den Onlinehandel nutzen, gibt es Anstrengungen die Kundenbeziehungen zu vertiefen. Die Erfolgskontrolle mittels Webanalyse-Tools wird immer mehr genutzt, somit wachst das Verstandnis fur die Messung z. B. von Online-Marketingkampagnen. Eine signifikante Problemstellung gilt es dennoch zu losen. Diese Analysesysteme bieten zumeist vergangenheitsbezogene Daten uber Besucher. Das Echtzeit-Internet fordert mehr Optionen in diesem Zusammenhang. Eine Moglichkeit ist die bidirektionale Verbindung zum Web-Besucher ohne das Medium zu wechseln - ein zentraler Vorteil fur die direkte Marketing-Kommunikation. Dabei bietet ein professionelles Live Chat/Support-System Abhilfe, das eine bidirektionale Kommunikation mit dem Web-Besucher ermoglicht. Ziel ist es den kompletten Online-Vertriebsprozess von der Bereitstellung der Daten in Echtzeit, der Analyse, der Erfolgskontrolle und der Moglichkeit zur Kommunikation abzudecken. In diesem Buch wird erlautert: Wo Live Support-Systeme ihren Platz in der Marketing-Kommunikation im E-Business-Umfeld einnehmen. Dabei leitet der theoretische Teil uber zur Studie, die ausgewahlte Losungsanbieter auf dem deutschen Markt untersucht, technische Features vergleicht und die unterschiedlichen konzeptionellen Ansatze erlautert. Die beispielhafte Darstellung der Implementierung eines Live Support-Systems in die webbasierte Kundenbetreuung gibt Aufschluss uber die Einsatzmoglichkeiten respektive Vorteile und Problemstellungen dieses Kontaktkanals. Das abschliessende Expert