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Managing and Leveraging Events - Business and Social Dimensions (Hardcover): Nico Schulenkorf, Katie Schlenker, Hussain Rammal,... Managing and Leveraging Events - Business and Social Dimensions (Hardcover)
Nico Schulenkorf, Katie Schlenker, Hussain Rammal, Ashlee Morgan, Jon Welty Peachey
R4,069 Discovery Miles 40 690
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* Focuses on the increasingly important topic of managing and leveraging Events * Looks at both business and social impacts. * Interdisciplinary and international approach through authorship, content and case studies. * Looks at small, medium and mega sized events as well as low, medium and high income settings.

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