SPSS is enormously powerful - and challenging to learn. This popular handbook lets students get hands on with the statistical procedures they need. Screen shots, step-by-step guidance and examples with annotated outputs help students learn. For students of psychology, marketing and research in any discipline. An essential practical guide to using SPSS.

"A sweet story that could be used as a springboard to discussion of the pitfalls of making snap judgments about pets -- or people." -- SCHOOL LIBRARY JOURNAL
Norman the goldfish isn't what this little boy had in mind. He wanted a different kind of pet -- one that could run and catch, or chase string and climb trees, a soft furry pet to sleep on his bed at night. Definitely not Norman. But when he tries to trade Norman for a "good pet," things don't go as he planned. Could it be that Norman is a better pet than he thought? With wry humor and lighthearted affection, author Kelly Bennett and illustrator Noah Z. Jones tell an unexpected -- and positively fishy -- tale about finding the good in something you didn't know
you wanted.

This practical, reader-friendly text will help you conduct statistical analyses using PASW Statistics by SPSS (version 18.0). Drawing on relevant examples from a range of disciplines, it introduces and then visually guides you through a range of common SPSS/PASW Statistics procedures. For each procedure it illustrates the full data analytic process: from setting up the data file, through assumption and hypothesis testing, to interpreting and reporting of results. New to this edition! a decision tree helps you find the right research procedure. Handily located inside the front cover, it's an easy reference for any research project.

SPSS is enormously powerful – and challenging to learn. This concise yet detailed handbook guides you step by step through the process of using SPSS software to analyse, interpret and report on data. Illustrated examples work through each statistical procedure and are followed by interpretation and reporting of results in APA style to help you learn. An essential and practical guide to using the latest version of IBM SPSS Statistics.