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Ride on the natural partnership between Guerrilla Marketing and
Facebook
The synergy between Facebook and Guerrilla Marketing is hard to
dismiss or ignore. Guerrillas want the same thing everybody wants,
but they don't have the same means, nor do they believe in
excessive marketing budgets. The success of Guerrilla Marketing is
apparent: its principles have been taught in leading universities
and have been adopted to run countless successful marketing
campaigns for businesses since its introduction in 1970s.
Facebook, like any other business, is driven to make profits. But
their profits are not made from getting people to sign up for
Facebook accounts. With some 750 million users and counting,
Facebook is irrefutably the leading social media tool of our
time.
How can one ride on this natural partnership to achieve
success?
"Guerrilla Facebook Marketing" is packed with practical tips and
insights on building Guerrilla marketing strategies in Facebook
that can work for any business.
- Get insights on Facebook's culture and Guerrilla Marketers'
beliefs, and what these insights mean to your overall marketing
strategy
- Learn how to use Facebook data to shape your marketing
campaign
- Understand the unique Rules of Engagement necessary to pull off
successful Guerrilla marketing campaigns in Facebook
- Boost your knowledge of Facebook features by familiarizing
yourself with 25 Facebook-specific Guerrilla weapons
- Learn how to generate marketing campaigns by combining Guerrilla
weapons in infinite ways
- Follow step-by-step instructions on how to create and execute
clear, actionable marketing plans and calendars for all kinds of
marketing campaigns
Link marketing efforts back to profits by measuring ROI results in
tangible ways for your business
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