Psychiatric Expert Testimony: Emerging Applications is for practitioners who need to be at the cutting edge of admissibility in court. The book avoids standard applications, such as the insanity defense and specific capacity assessments, in favor of those that may be controversial or require evidentiary hearings. It is divided into two broad areas: human development and its deviations; and science and technology. In each chapter, the reader will find a discussion of the science behind the testimony and, where applicable, relevant case law. In the human development area, there are discussions of the genesis of moral thinking, how early trauma can affect behavior, how to approach the child witness, and how Autism Spectrum Disorder is regarded in criminal justice. In the technology area, there are diverse discussions, including sleep disorders, fMRI lie detection, the uses of neuroimaging, traumatic encephalopathy, and designer drugs. Dr. Weiss and Dr. Watson provide a framework for understanding why and how the justice system needs expert testimony and the instances where there is resistance to it. Unlike other books, which either treat the subject generally or in a prescriptive manner, Psychiatric Expert Testimony: Emerging Applications provides a foundation for practitioners to use available science and then to fashion their own work product. In this way, the expert is not held to a formula or format. By using the content of Emerging Applications, the practitioner will be better able to fashion expert reports and field questions during evidentiary hearings.

"A thorough exploration of one of the most pressing problems in marketing: How to cope with the complexities of the digital world..." Al Ries co-author, The 22 Immutable Laws of Branding and War in the Boardroom. When businesses began to move their brands online in the '90s the first step was placing information online. Brochures were cut-and-pasted to the web. It didn't work, and companies soon knew brochureware was not the answer. Now, digital systems are becoming more pervasive, and a parallel epiphany lies in the not-too-distant future: Data, functionality, rules and models will not be enough to create, present, grow and preserve brands. Systems will need to be infused with the brand at their elemental level. Otherwise, they will simply exist as Slightware. Slightware - The Next Great Threat to Brands is a must-read for branding practitioners, designers, marketers, technologists and user experience professionals.