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Food Discourse explores a fascinating, yet virtually unexplored
research area: the language of food used on television cooking
shows. It shows how the discourse of television cooking shows on
the American television channel Food Network conveys a
pseudo-relationship between the celebrity chef host and viewers.
Excerpts are drawn from a variety of cooking show genres (how-to,
travel, reality, talk, competition), providing the data for this
qualitative investigation. Richly interdisciplinary, the study
draws upon discourse analysis, narrative, social semiotics, and
media communication in order to analyze four key linguistic
features - recipe telling, storytelling, evaluations, and humor -
in connection with the themes of performance, authenticity, and
expertise, essential components in the making of celebrity chefs.
Given its scope, the book will be of interest to scholars of
linguistics, media communication, and American popular culture.
Further, in light of the international reach and influence of
American television and celebrity chefs, it has a global appeal.
Food Discourse explores a fascinating, yet virtually unexplored
research area: the language of food used on television cooking
shows. It shows how the discourse of television cooking shows on
the American television channel Food Network conveys a
pseudo-relationship between the celebrity chef host and viewers.
Excerpts are drawn from a variety of cooking show genres (how-to,
travel, reality, talk, competition), providing the data for this
qualitative investigation. Richly interdisciplinary, the study
draws upon discourse analysis, narrative, social semiotics, and
media communication in order to analyze four key linguistic
features - recipe telling, storytelling, evaluations, and humor -
in connection with the themes of performance, authenticity, and
expertise, essential components in the making of celebrity chefs.
Given its scope, the book will be of interest to scholars of
linguistics, media communication, and American popular culture.
Further, in light of the international reach and influence of
American television and celebrity chefs, it has a global appeal.
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