Popular Media Cultures explores the relationship between audiences and media texts, their paratexts and interconnected ephemera. Authors focus on the cultural work done by media audiences, how they engage with social media and how convergence culture impacts on the strategies and activities of popular media fans.

Popular Media Cultures explores the relationship between audiences and media texts, their paratexts and interconnected ephemera. Authors focus on the cultural work done by media audiences, how they engage with social media and how convergence culture impacts on the strategies and activities of popular media fans.