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This collection offers an expansive, multiplatform exploration of
the rapidly-expanding area of motion design and motion graphics,
taking into account both theoretical questions and creative
professional practice. Spanning interaction design, product
interfaces, kinetic data visualizations, typography, TV and film
title design, brand building, narrative storytelling, history,
exhibits and environments, editors R. Brian Stone and Leah Wahlin
offer an interdisciplinary range of academic essays and
professional interviews that together form a dialogue between
motion design theory and professional practice. Written for both
those critically engaged with motion design as well as those
working or aspiring to work professionally in the field, the book
features a range of international contributors and interviews with
some of the best-known designers in the field, including Kyle
Cooper, Karin Fong, and Daniel Alenquer. The Theory and Practice of
Motion Design seeks to illuminate the diverse, interdisciplinary
field of motion design by offering a structured examination of how
motion design has evolved, what forces define our current
understanding and implementation of motion design, and how we can
plan for and imagine the future of motion design as it unfolds. An
accompanying online resource site, www.motionresource.com, contains
visual representations of the examples described in the text.
This collection offers an expansive, multiplatform exploration of
the rapidly-expanding area of motion design and motion graphics,
taking into account both theoretical questions and creative
professional practice. Spanning interaction design, product
interfaces, kinetic data visualizations, typography, TV and film
title design, brand building, narrative storytelling, history,
exhibits and environments, editors R. Brian Stone and Leah Wahlin
offer an interdisciplinary range of academic essays and
professional interviews that together form a dialogue between
motion design theory and professional practice. Written for both
those critically engaged with motion design as well as those
working or aspiring to work professionally in the field, the book
features a range of international contributors and interviews with
some of the best-known designers in the field, including Kyle
Cooper, Karin Fong, and Daniel Alenquer. The Theory and Practice of
Motion Design seeks to illuminate the diverse, interdisciplinary
field of motion design by offering a structured examination of how
motion design has evolved, what forces define our current
understanding and implementation of motion design, and how we can
plan for and imagine the future of motion design as it unfolds. An
accompanying online resource site, www.motionresource.com, contains
visual representations of the examples described in the text.
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