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While many (East) Asians are becoming more confident in their own
culture and ways of doing things, at the same time, they are open
to the melding of east-west ways. Because of this form of cultural
hybridization, it is useful to include the authors'
multidisciplinary area studies training which decodes some of the
cultural symbols and contextual language used in Asian
negotiations. They do so keenly with globalization's impact in
mind. Due to globalization, western styles of negotiations have
constantly engaged closely with negotiations styles in Asia
(including East Asia) and the cross-pollination of ideas between
the two have resulted in hybridized negotiations styles in the
contemporary setting.Distilled practitioner knowledge will be
combined with literature review and theoretical readings to share
with readers the intricacies as well as theoretician's
conceptualizations of East Asian negotiation styles. The book is
written from the sub-discipline of cross-cultural negotiating
styles, adopting some sociological/anthropological perspectives,
anecdotes and concepts to discuss this subject matter.This volume
hopes to fill in the gap between theoretical and applied knowledge
through the use of theoretical concepts that readers from the West
and other English-language textbook readers are familiar with,
while supplementing the concepts with practitioner-oriented case
studies drawn from actual experiences. This prevents the
publication from becoming a theory-heavy text.
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