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Professor Bill Faulkner was the father of tourism research in
Australia, having spent 20 years in the field, first within
government and then in academe. He was a visionary whose impact on
the tourism research field extended well beyond Australia. This
work contains a collection of Faulkner's publications grouped
thematically under the headings Methods, Events, Destinations and
Research Agenda. The sections demonstrate how his thinking evolved
over time and influenced the intellectual development of the field
itself. An introductory chapter describes Faulkner's life and the
contribution that he made to the field of tourism research.
Professor Bill Faulkner was the father of tourism research in
Australia, having spent 20 years in the field, first within
government and then in academe. He was a visionary whose impact on
the tourism research field extended well beyond Australia. This
work contains a collection of Faulkner's publications grouped
thematically under the headings Methods, Events, Destinations and
Research Agenda. The sections demonstrate how his thinking evolved
over time and influenced the intellectual development of the field
itself. An introductory chapter describes Faulkner's life and the
contribution that he made to the field of tourism research.
Coverage – offers unrivalled coverage, where no other book offers
such breath of topics covered placing events within the wider
business/management discourse. It therefore offers an excellent,
complete and full general introductory Events Management textbook
that can be used throughout the degree, known to students as ‘the
events management bible’. Thoroughly revised and updated with one
new chapter on events and social sciences and new content on:
technology (esports, virtual events, Ai, VR, AR, social media
marketing and management and advances in box office and ticketing);
crowd management, business ethics, stakeholder management and
sustainability. New case studies throughout that show real life
applications and highlight issues with planning events of all types
and scales in a range of geographical regions. New additional
online resources including: PPT’s, additional case studies, links
to video land websites and further discussion questions
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