The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications. This book explores the opportunities and challenges brought about by the advent of various 21st century online business web tools and platforms, presenting professionals and researchers in e-business, social marketing, online collaborative communities, and social analytics with cutting-edge information and technological developments to implement in their own enterprises. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.

Feminist social scientists often find that carrying feminism into practice in their research is neither easy nor straightforward. Designed precisely with feminist researchers in mind, Feminist Praxis gives detailed analytic accounts of particular examples of feminist research, showing how feminist epistemology can translate into concrete feminist research practices. The contributors, all experts in their field, give practical examples of feminist research practices, covering colonialism, child-minding, gay men, feminist social work, cancer, working with young girls using drama, Marilyn Monroe, statistics - even the writing and reading of research accounts. These detailed accounts are located in relation to the position of feminism and of women generally in the academic world, and looked at in the light of discussions, debates, and controversies about feminist methodology across several disciplines. Feminist Praxis is unique in combining theoretical discussion of feminist methodology with detailed accounts of practical research processes. This blend of the practical and the theoretical will make it an invaluable text for feminists carrying out research at all levels, and it will also appeal to those interested in the relationship between theory, method and feminist epistemology.

This book explores the thought of Olive Schreiner, the internationally famous writer, feminist theorist, social critic, opponent of imperialism and nationalism, and analyst of violence and war, best known for her novels and short stories, articles and critical commentaries, and her feminist treatise, Women and Labour. Expounding her groundbreaking ideas and analyses to a new generation of sociologists, it presents Schreiner as one of the first proponents of an intersectional analysis, in her treatment of the great questions of the age - on labour, women and race - as mutually reinforcing and also bound together with capitalism, imperialism and war in society. Through an analysis of her use of different genres of writing in representing the complexities of social life and oppressions, the author reveals a combination of social theory with practical substantive examples and analysis at the core of Schreiner's intellectual and moral project - an approach that put her at odds with her contemporaries but shows her to be a forerunner of present-day sociological thinking. An examination of the significance for sociology of the work of a figure, the importance of whose thought is only now being recognised, Reintroducing Olive Schreiner will appeal to scholars of sociology and social theory with interests in the history of the discipline, intersectionality and methods of research and analysis.

This book explores the thought of Olive Schreiner, the internationally famous writer, feminist theorist, social critic, opponent of imperialism and nationalism, and analyst of violence and war, best known for her novels and short stories, articles and critical commentaries, and her feminist treatise, Women and Labour. Expounding her groundbreaking ideas and analyses to a new generation of sociologists, it presents Schreiner as one of the first proponents of an intersectional analysis, in her treatment of the great questions of the age - on labour, women and race - as mutually reinforcing and also bound together with capitalism, imperialism and war in society. Through an analysis of her use of different genres of writing in representing the complexities of social life and oppressions, the author reveals a combination of social theory with practical substantive examples and analysis at the core of Schreiner's intellectual and moral project - an approach that put her at odds with her contemporaries but shows her to be a forerunner of present-day sociological thinking. An examination of the significance for sociology of the work of a figure, the importance of whose thought is only now being recognised, Reintroducing Olive Schreiner will appeal to scholars of sociology and social theory with interests in the history of the discipline, intersectionality and methods of research and analysis.

The cultural and narrative turn has had a considerable impact upon research in the social sciences as well as in the arts and humanities, with Ken Plummer's Documents of Life constituting a central text in the turn towards to narrative, biographical and qualitative methodologies, challenging and changing the nature of research in sociology and further afield. Bringing together the latest research on auto/biographical and narrative methods, Documents of Life Revisited offers a sympathetic yet critical engagement with Plummer's work, exploring a range of different kinds of life documents and delineating a critical humanist methodology for researching and writing about these. A rich examination of the methods and methodologies associated with contemporary research in the social sciences and humanities, this book will be of interest to those concerned with the use and importance of biographical and narrative sources and documents of life investigations. As such, it will appeal to sociologists, social anthropologists and geographers, as well as scholars of cultural studies and cultural history, literary studies and library, archive and cultural management, social policy and medical studies.

Recent scholarship on archival research has raised questions concerning the character and impact of 'the archive' on how the traces of the past are researched, the use and analysis of different kinds of archived data, methodological approaches to the practicalities involved, and what kind of theory is drawn on and contributed to by such research. The Archive Project: Archival Research in the Social Sciences builds on these questions, exploring key methodological ideas and debates and engaging in detail with a wide range of archival projects and practices, in order to put to use important theoretical ideas that shed light on the methods involved. Offering an overview of the current 'state of the field' and written by four authors with extensive experience in conducting research in and creating archives around the world, it demonstrates the different ways in which archival methodology, practice and theory can be employed. It also shows how the ideas and approaches detailed in the book can be put into practice by other researchers, working on different kinds of archives and collections. The volume engages with crucial questions, including: What is 'an archive' and how does it come into existence? Why do archival research and how is it done? How can sense be made of the scale and scope of collections and archives? What are the best ways to analyse the traces of the past that remain? What are helpful criteria for evaluating the knowledge claims produced by archival research? What is the importance of community archives? How has the digital turn changed the way in which archival research is carried out? What role is played by the questions that researchers bring into an archive? How do we deal with unexpected encounters in the archive? A rigorous and accessible examination of the methods and choices that shape research 'on the ground' and the ways in which theory, practice and methodology inform one another, this book will appeal to scholars across the social sciences and humanities with interests in archival and documentary research.

The cultural and narrative turn has had a considerable impact upon research in the social sciences as well as in the arts and humanities, with Ken Plummer's Documents of Life constituting a central text in the turn towards to narrative, biographical and qualitative methodologies, challenging and changing the nature of research in sociology and further afield. Bringing together the latest research on auto/biographical and narrative methods, Documents of Life Revisited offers a sympathetic yet critical engagement with Plummer's work, exploring a range of different kinds of life documents and delineating a critical humanist methodology for researching and writing about these. A rich examination of the methods and methodologies associated with contemporary research in the social sciences and humanities, this book will be of interest to those concerned with the use and importance of biographical and narrative sources and documents of life investigations. As such, it will appeal to sociologists, social anthropologists and geographers, as well as scholars of cultural studies and cultural history, literary studies and library, archive and cultural management, social policy and medical studies.

Recent scholarship on archival research has raised questions concerning the character and impact of 'the archive' on how the traces of the past are researched, the use and analysis of different kinds of archived data, methodological approaches to the practicalities involved, and what kind of theory is drawn on and contributed to by such research. The Archive Project: Archival Research in the Social Sciences builds on these questions, exploring key methodological ideas and debates and engaging in detail with a wide range of archival projects and practices, in order to put to use important theoretical ideas that shed light on the methods involved. Offering an overview of the current 'state of the field' and written by four authors with extensive experience in conducting research in and creating archives around the world, it demonstrates the different ways in which archival methodology, practice and theory can be employed. It also shows how the ideas and approaches detailed in the book can be put into practice by other researchers, working on different kinds of archives and collections. The volume engages with crucial questions, including: What is 'an archive' and how does it come into existence? Why do archival research and how is it done? How can sense be made of the scale and scope of collections and archives? What are the best ways to analyse the traces of the past that remain? What are helpful criteria for evaluating the knowledge claims produced by archival research? What is the importance of community archives? How has the digital turn changed the way in which archival research is carried out? What role is played by the questions that researchers bring into an archive? How do we deal with unexpected encounters in the archive? A rigorous and accessible examination of the methods and choices that shape research 'on the ground' and the ways in which theory, practice and methodology inform one another, this book will appeal to scholars across the social sciences and humanities with interests in archival and documentary research.

Olive Schreiner (1855-1920) was the best-known feminist theorist and writer of her time. Her writings spanned a number of conventionally separate genres (including the novel, short story, allegory, political essay, polemic and theoretical treatise), which she crafted to produce a highly distinctive feminist and analytical 'voice'. A feminist who was contemporaneously an internationally-renowned social commentator, Schreiner's developing political analysis was - and still is - highly original. She developed a materially-based socialist and feminist analysis of 'labour' which led her to theorise social and economic change, divisions of labour in society and between women and men, capitalism and imperialism, around innovative ideas about how -- and by whom -- economic and social value was produced. She combined with this a keen attention to inter-personal relations, between women as literally or politically sisters, between 'respectable' and sexually outcast women, between feminist women and the 'New Men', and within the family. Distinctively, Schreiner's writings on economic and political life in South Africa criticised the policies and practice of Rhodes in the Cape Colony and British imperialism in southern Africa more widely. She opposed the South African War of 1899-1902, promoted federation rather than union as the form the South African state should take and insisted on equal political rights for all. Schreiner steadfastly opposed the development of apartheid segregationist policies and provided a radical analysis of the relationship between 'race' and capital.

Imperialism, Labour and the New Woman is based on primary archive research, making particular use of Schreiner's unpublished letters and other major manuscript sources to provide a major reconceptualisation of the scope and importance of her writings and innovative and experimental ideas about genre and form. It offers a major rethinking of Schreiner's political writings on South Africa, and it emphasises the distinctiveness of Schreiner's contribution as the major feminist theorist of her age and that which followed. The book will appeal particularly to readers interested in the development of social theory, in influential feminist ideas and writing of the fin de sicle period, in the contemporary critique of capitalism and imperialism, and in 'the age of imperialism' in Southern Africa, as well as to Women's Studies scholars across the academic disciplines.

This text provides a feminist overview of the development of both the mainstream and the feminist variant of the survey as a means of investigating sexual attitude and behaviour. It examines the origins and development of the sex survey and focuses on the sex survey as a research means for a number of reasons: firstly, sex surveys have been an important means of influencing popular opinion about sexual "norms" and conventions. Secondly, this approach is of great importance in ideas about "science" and generalisability and validity. Thirdly, changes and developments in the form and status of the survey from the 1930s through the post-war period are considerably under-researched, especially from a feminist point of view. The book is divided into three sections. Section One examines the creation of Mass-Observation and the methodological ideology which lead to the world's first random national sample survey "Little Kinsey". Section Two provides a feminist overview of the work of Mass-Observation and its relationship to mainstream social science. Section Three provides an in-depth discussion of the structure and argument of "Little Kinsey", and the common-sense ideas or "sexual theory"

This text provides a feminist overview of the development of both the mainstream and the feminist variant of the survey as a means of investigating sexual attitude and behaviour. It examines the origins and development of the sex survey and focuses on the sex survey as a research means for a number of reasons: firstly, sex surveys have been an important means of influencing popular opinion about sexual "norms" and conventions. Secondly, this approach is of great importance in ideas about "science" and generalisability and validity. Thirdly, changes and developments in the form and status of the survey from the 1930s through the post-war period are considerably under-researched, especially from a feminist point of view. The book is divided into three sections. Section One examines the creation of Mass-Observation and the methodological ideology which lead to the world's first random national sample survey "Little Kinsey". Section Two provides a feminist overview of the work of Mass-Observation and its relationship to mainstream social science. Section Three provides an in-depth discussion of the structure and argument of "Little Kinsey", and the common-sense ideas or "sexual theory"

"Breaking Out" is an established publication in the field of feminist sociology. Initially published in 1983 and making a significant contribution to the development of a distinct feminist epistemology, it has since been widely used and cited. In this new edition the authors locate the book and its critical reception in terms of academic feminism then and now, and review the main developments in feminist thinking on research issues since it first appeared. In an extended afterword, the authors set out their own feminist analysis based on "fractured foundationalism", tackling the very heart of how we know and construct the world based on differing ethics, histories, races and sexualities.

Olive Schreiner (1855-1920) was the best-known feminist theorist and writer of her time. Her writings spanned a number of conventionally separate genres (including the novel, short story, allegory, political essay, polemic and theoretical treatise), which she crafted to produce a highly distinctive feminist and analytical 'voice'. A feminist who was contemporaneously an internationally-renowned social commentator, Schreiner's developing political analysis was - and still is - highly original. She developed a materially-based socialist and feminist analysis of 'labour' which led her to theorise social and economic change, divisions of labour in society and between women and men, capitalism and imperialism, around innovative ideas about how -- and by whom -- economic and social value was produced. She combined with this a keen attention to inter-personal relations, between women as literally or politically sisters, between 'respectable' and sexually outcast women, between feminist women and the 'New Men', and within the family. Distinctively, Schreiner's writings on economic and political life in South Africa criticised the policies and practice of Rhodes in the Cape Colony and British imperialism in southern Africa more widely. She opposed the South African War of 1899-1902, promoted federation rather than union as the form the South African state should take and insisted on equal political rights for all. Schreiner steadfastly opposed the development of apartheid segregationist policies and provided a radical analysis of the relationship between 'race' and capital. Imperialism, Labour and the New Woman is based on primary archive research, making particular use of Schreiner's unpublished letters and other major manuscript sources to provide a major reconceptualisation of the scope and importance of her writings and innovative and experimental ideas about genre and form. It offers a major rethinking of Schreiner's political writings on South Africa, and it emphasises the distinctiveness of Schreiner's contribution as the major feminist theorist of her age and that which followed. The book will appeal particularly to readers interested in the development of social theory, in influential feminist ideas and writing of the fin de sicle period, in the contemporary critique of capitalism and imperialism, and in 'the age of imperialism' in Southern Africa, as well as to Women's Studies scholars across the academic disciplines.

Feminist social scientists often find that carrying feminism into practice in their research is neither easy nor straightforward. Designed precisely with feminist researchers in mind, Feminist Praxis gives detailed analytic accounts of particular examples of feminist research, showing how feminist epistemology can translate into concrete feminist research practices.

The contributors, all experts in their field, give practical examples of feminist research practices, covering colonialism, child-minding, gay men, feminist social work, cancer, working with young girls using drama, Marilyn Monroe, statistics even the writing and reading of research accounts. These detailed accounts are located in relation to the position of feminism and of women generally in the academic world, and looked at in the light of discussions, debates, and controversies about feminist methodology across several disciplines.

Feminist Praxis is unique in combining theoretical discussion of feminist methodology with detailed accounts of practical research processes. This blend of the practical and the theoretical will make it an invaluable text for feminists carrying out research at all levels, and it will also appeal to those interested in the relationship between theory, method and feminist epistemology.