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Entrepreneurial Processes in the Era of Digital Transformation: Diego Matricano, Laura Castaldi, William E Jackson III, Lou... Entrepreneurial Processes in the Era of Digital Transformation
Diego Matricano, Laura Castaldi, William E Jackson III, Lou Marino
R2,345 R2,075 Discovery Miles 20 750 Save R270 (12%) Ships in 10 - 15 working days

The book deals with the issue of entrepreneurial processes in the era of digital transformation, which is generating profound changes in the business environment, blurring industry boundaries, and creating unprecedented threats and opportunities for firms. The phenomenon of digital transformation is simultaneously or alternatively observed from three different research perspectives: The context in which entrepreneurial processes take place and its impact on them; The impact of digitalization on the initial phase of entrepreneurial processes; The profiles and the roles of individuals in entrepreneurial processes (considering the team dynamics as well); The growth path addressed to carry out entrepreneurial processes.

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