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What is eye tracking? Why is it important for linguistics? How can
I use it in my own research project? Answering these questions and
more, this book guides you through one of the most exciting and
innovative research methods in the field of linguistics. Divided
into three parts, it provides a historical introduction, a
foundational overview to the neurology and physiology of the eye
and the common measurements and tools used in eye tracking, a guide
to the applications of eye tracking most pertinent to linguists
(reading, the visual-world paradigm, social eye tracking, and
classroom applications), and a step-by-step process to plan,
execute, analyze and report your research project in eye tracking.
The book covers topics such as reading, lexical and syntactic
processing, mind wandering, second language acquisition, and AAC
devices, and includes statistical tools and how to write up
results. Each chapter also includes self-study questions and a
range of applied case studies. Supported by a glossary of key terms
and a companion website featuring additional tools and resources
for students and teachers, Eye Tracking in Linguistics is the only
book you need to provide a solid foundation for your own research
project.
This book offers original corpus research in a range of workplace
contexts including office-based settings, call center interactions
and healthcare communication. Chapters in this edited volume bring
together leading scholars in the field of corpus analysis in
workplace discourse and include data from multiple corpora.
Employing a range of qualitative and quantitative analytic
approaches including Conversation Analysis, Linguistic Profiling
and Register Analysis, the book introduces unique specialized
corpus data in the areas of Augmentative and Alternative
Communication, nursing, and cross-cultural communication, among
others.
What is eye-tracking? Why is it important for linguistics? How can
I use it in my own research project? Answering these questions and
more, this book guides you through one of the most exciting and
innovative research methods in the field of linguistics. Divided
into three parts, it provides a historical introduction, a
foundational overview to the neurology and physiology of the eye
and the common measurements and tools used in eye-tracking, a guide
to the applications of eye-tracking most pertinent to linguists
(reading, the visual-world paradigm, social eye tracking, and
classroom applications), and a step-by-step process to plan,
execute, analyze and report your research project in eye-tracking.
The book covers topics such as reading, lexical and syntactic
processing, mind wandering, second language acquisition, and AAC
devices, and includes statistical tools and how to write up
results. Each chapter also includes self-study questions and a
range of applied case studies. Supported by a glossary of key terms
and a companion website featuring additional tools and resources
for students and teachers, Eye-Tracking in Linguistics is the only
book you need to provide a solid foundation for your own research
project.
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