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This textbook comprises an innovative companion for cross-cultural
management classes, demonstrating how organizations can deal with
cultural differences successfully. Providing a constructive and
positive lens into the multifaceted world of interculturality, the
authors illustrate the multiple benefits associated with cultural
diversity in the fast-changing global and digital environment. Key
features include: Carefully constructed chapters that match course
development Practical recommendations drawn from multiple
disciplines for managing diversity Case studies from numerous
cultures to educate students and managers alike in shaping
intercultural relationships Multiple frameworks for analysis and
illustrative literature reviews to provide a substantial and unique
overview of intercultural management. Outlining ways in which to
understand and constructively design interculturality, this
textbook is a seminal guide for students of bachelors, masters and
MBA courses, particularly those focusing on management studies. It
also provides useful insights for organizations looking to design
and develop intercultural management practices.
This textbook comprises an innovative companion for cross-cultural
management classes, demonstrating how organizations can deal with
cultural differences successfully. Providing a constructive and
positive lens into the multifaceted world of interculturality, the
authors illustrate the multiple benefits associated with cultural
diversity in the fast-changing global and digital environment. Key
features include: Carefully constructed chapters that match course
development Practical recommendations drawn from multiple
disciplines for managing diversity Case studies from numerous
cultures to educate students and managers alike in shaping
intercultural relationships Multiple frameworks for analysis and
illustrative literature reviews to provide a substantial and unique
overview of intercultural management. Outlining ways in which to
understand and constructively design interculturality, this
textbook is a seminal guide for students of bachelors, masters and
MBA courses, particularly those focusing on management studies. It
also provides useful insights for organizations looking to design
and develop intercultural management practices.
Multinational companies transfer managerial practices such as
quality management globally. Studies from different perspectives
have examined cultural, institutional, and organizational
challenges in practice transfer, however, little is known about the
micro-processes of intercultural transfer, especially in complex
cultural settings as Brazil. Integrating the recontextualization
perspective and Scandinavian institutionalist
transfer-as-translation approach, this book explores
micro-processes of transfer from German MNC to Brazilian
subsidiaries from a multiple cultures perspective. Findings show
the complementary nature of micro-processes of translation and
recontextualization, embedding them into a process model of four
stages: Preparation, translation, recontextualization, and
institutionalization. Intercultural transfer can be considered an
iterative and multi-level process in which practices diffuse from
individuals, to teams, to the organization. The book contributes to
international management by cross-fertilizing the two approaches,
by highlighting cultural and institutional particularities of the
Brazilian context using a culturally sensitive methodology, and by
showing the transformative power of managerial practices on
organizations and ecosystems.
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