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This research investigates an uncapacitated discrete location
problem called maximum capture (MAXCAP) model, where the number of
facilities to be opened is specified and has no capacity
constraints. Revelle (1986) presented the Maximum Capture Model in
which a new competing firm A seeks to locate p new stores in a
spatial market where other firms, say B are already competing for
clients. The objective of the new firm is to maximize its market
capture. This problem is reviewed, the drawback of the model
discussed and a quick and simple method along with two revised
formulations are presented. New MAXCAP related problems are
developed and formulation provided. A GA is developed to obtain the
best solution for one of the models developed. A decision support
system is developed using the interface between the GIS and a
heuristic based on GA. Further, robust analysis is also adopted to
find the best ways of finding a robust solution. This book can be a
useful reference and a practical guide to academic in location
analysis, to market researchers, GIS developers and students who
are interested in pursuing research work in location analysis and
optimisation.
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