Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople. If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help you understand how to create the conditions for sales success. This book will inspire you to: Understand your customer's buying center Integrate your sales and marketing operations Assess your business cycle and its impact on your sales force Transition away from solution sales Leverage the power of micromarkets Introduce tiebreaker selling and consensus selling Motivate your sales force properly This collection of articles includes: "Major Sales: Who Really Does the Buying," by Thomas V. Bonoma; "Ending the War Between Sales and Marketing," by Philip Kotler, Neil Rackham, and Suj Krishnaswamy; "Match Your Sales Force Structure to Your Business Life Cycle," by Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer; "The End of Solution Sales," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Selling into Micromarkets," by Manish Goyal, Maryanne Q. Hancock, and Homayoun Hatami; "Dismantling the Sales Machine," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Tiebreaker Selling," by James C. Anderson, James A. Narus, and Marc Wouters; "Making the Consensus Sale," by Karl Schmidt, Brent Adamson, and Anna Bird; "The Right Way to Use Compensation," by Mark Roberge; "How to Really Motivate Salespeople," by Doug J. Chung; and "Getting Beyond 'Show Me the Money,'" an interview with Andris Zoltners by Daniel McGinn.

Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople. If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help you understand how to create the conditions for sales success. This book will inspire you to: Understand your customer's buying center Integrate your sales and marketing operations Assess your business cycle and its impact on your sales force Transition away from solution sales Leverage the power of micromarkets Introduce tiebreaker selling and consensus selling Motivate your sales force properly This collection of articles includes: "Major Sales: Who Really Does the Buying," by Thomas V. Bonoma; "Ending the War Between Sales and Marketing," by Philip Kotler, Neil Rackham, and Suj Krishnaswamy; "Match Your Sales Force Structure to Your Business Life Cycle," by Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer; "The End of Solution Sales," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Selling into Micromarkets," by Manish Goyal, Maryanne Q. Hancock, and Homayoun Hatami; "Dismantling the Sales Machine," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Tiebreaker Selling," by James C. Anderson, James A. Narus, and Marc Wouters; "Making the Consensus Sale," by Karl Schmidt, Brent Adamson, and Anna Bird; "The Right Way to Use Compensation," by Mark Roberge; "How to Really Motivate Salespeople," by Doug J. Chung; and "Getting Beyond 'Show Me the Money,'" an interview with Andris Zoltners by Daniel McGinn.

The persisting bacterial presence, together with a lack of thoroughly hermetic seal between the prepared tooth walls and the final finished fixed prosthesis walls allow bacterial leakage and thus may be involved in the development of recurrent caries.several species of bacteria may be isolated from plaque associated with carious lesions and pulpal inflammation. Streptococcus mutants is one of the bacteria most frequently implicated in dental caries.Antibacterial activity, during and after setting, assumes clinical relevance because this property may help in the elimination or reduction of bacteria that have remained viable in the cavity wallsor bacteria that may gain access to the cavity through micro leakage channels. This book provides access and compares the incessant antibacterial activity of Glass Ionomer Cement(Ketac-Cem), Zinc Phosphate Cement(Harvard) and Polycarboxylate(Poly-F) in 2 powder: liquid ratios(wt/wt) by undertaking Direct-Contact Test and Agar Diffusion Test

The facial deformity caused by mandibular prognathism has long been of great interest to the orthodontist. The deformity of the lower jaw is readily expressed as a profile disfigurement, since the soft tissues of the face depend on the lower jaw for much of their contour. The dental literature is replete with various surgical techniques for the correction of mandibular prognathism. The consequences of surgery on facial appearance are of great importance, Therefore an accurate prediction of the post-operative facial profile comprises an essential and integral part of the diagnostic and treatment planning procedures of the combined surgical & orthodontic therapy. This book therefore aims to describe the inter- relationships of the soft tissue and dentoskeletal profiles after total mandibular setback osteotomies and to detect whether there were any cephalometric variables that could contribute to an accurate prediction of the surgical effect on the soft tissue profile. BSSO, mandibular set back was done. Results showed that the facial concavity, to the relationship of the hard and soft tissue chin to the upper face, was decreased, facial esthetics was improved.