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Dynamics of International Business: Asia-Pacific Business Cases
brings the challenges and complexities of the contemporary
international business environment into the classroom. These
authentic case studies, based on recent research and events, enable
students to engage with the economic, social, political and
intercultural factors that impact on international business and
understand how these factors are addressed in the real world.
Designed to facilitate a problem-based learning approach, the cases
in this book: * draw on a diverse range of businesses and
industries - from seafood to video games to renewable energy *
illustrate fundamental themes and concerns within global business,
including ethics, sustainability, emerging markets and cultural and
legal differences * span many countries across the Asia-Pacific
region * include discussion questions that encourage students to
apply international business theory in the context of realistic
scenarios * include references and suggestions for further reading.
Extra resources for instructors, including case synopses and
learning objectives, are available on the companion website at
www.cambridge.edu.au/academic/internationalbusiness.
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