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Market Driving-Konzept - Modellierung Und Empirische Prufung Von Erfolg Und Erfolgsfaktoren (German, Paperback, 2008 ed.): Prof... Market Driving-Konzept - Modellierung Und Empirische Prufung Von Erfolg Und Erfolgsfaktoren (German, Paperback, 2008 ed.)
Prof Dr Hartmut H. Holzmuller; Markus Stolper
R1,970 Discovery Miles 19 700
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Markus Stolper prasentiert relevante Strategien und Aktivitaten, mit denen Unternehmen die Marktstruktur und das Verhalten der Marktteilnehmer verandern konnen und die unternehmensinternen Fahigkeiten sowie Kompetenzen, die ein Unternehmen fur erfolgreiches Market Driving besitzen sollte."

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