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Mat Guy continues his exploration of the much loved (and much
hated) sport of football. From Barcelona to Buckie Thistle he takes
us on a journey across the globe. The only connection all these
places have is that they host some of least known football teams in
the world. This is Guy's ode to football. He looks at the
grassroots movement on the grass itself; it takes the love of this
sport to a different level. Guy does not focus on the celebrity
teams with millions behind them, but at the real heart and soul of
football.
What made the" Sopranos" finale one of the most-talked-about events
in television history?
Why is sudoku so addictive and the iPhone so darn irresistible?
What do Jackson Pollock and Lance Armstrong have in common with
theoretical physicists and Buddhist monks?
Elegance.
In this thought-provoking exploration of why certain events,
products, and people capture our attention and imaginations,
Matthew E. May examines the elusive element behind so many
innovative breakthroughs in fields ranging from physics and
marketing to design and popular culture. Combining unusual
simplicity and surprising power, elegance is characterized by four
key elements--seduction, subtraction, symmetry, and sustainability.
In a compelling, story-driven narrative that sheds light on the
need for elegance in design, engineering, art, urban planning,
sports, and work, May offers surprising evidence that what's "not
there" often trumps what is.
In the bestselling tradition of "The Tipping Point, Made to Stick,
" and "The Black Swan, ""In Pursuit of Elegance" will change the
way you think about the world.
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