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A perceptive literary critic, a world-famous writer of witty and
playful verses for children, a leading authority on children's
linguistic creativity, and a highly skilled translator, Kornei
Chukovsky was a complete man of letters. As benefactor to many
writers including Alexander Solzhenitsyn and Joseph Brodsky, he
stood for several decades at the center of the Russian literary
milieu. It is no exaggeration to claim that Chukovsky knew everyone
involved in shaping the course of twentieth-century Russian
literature. His voluminous diary, here translated into English for
the first time, begins in prerevolutionary Russia and spans nearly
the entire Soviet era. It is the candid commentary of a brilliant
observer who documents fifty years of Soviet literary activity and
the personal predicament of the writer under a totalitarian
regime.
From descriptions of friendship with such major literary figures as
Anna Akhmatova and Isaac Babel to accounts of the struggle with
obtuse and hostile censorship, from the heartbreaking story of the
death of the daughter who had inspired so many stories to candid
political statements, the extraordinary diary of Kornei Chukovsky
is a unique account of the twentieth-century Russian experience.
Tanja Lucic teaches at the University of Amsterdam and lives on the
edge of the city's red light district. She and her pupils, fleeing
the violent break-up of their homeland Yugoslavia, have found
temporary refuge in the Department of Slavonic Languages. Desperate
to make ends meet, many of the students find work at the
'Ministry', a fetish-wear factory in North Amsterdam. Meanwhile,
Tanja and her student Igor form a dangerously close relationship
that threatens to unleash all the tensions of life in exile. With
her sharp and melancholy observations, Dubravka Ugresic illuminates
with savage compassion our shared human homelessness.
Virtual Realism is an art form and a way of living with technology. To explain it, Michael Heim draws on a hypertext of topics, from answering machines to interactive art, from engineering to television programs, from the meaning of UFOs to the Internet. The book begins with the primer "VR 101". The issues are discussed, then several chapters illustrate virtual realism with tours through art exhibits and engineering projects. Each chapter suggests a harmony of technology with lifestyle.
The Czech Avant-Garde Literary Movement Between the Two World Wars
tells the little-known story of the renaissance of Czech literary
arts in the period between the two world wars. The avant-garde
writers during this period broke down the barrier between the elite
literary language and the vernacular and turned to spoken language,
substandard forms, everyday sources such as newspapers and
detective stories, and forms of popular entertainment such as the
circus and the cabaret. In his analyses of the writings of this
period, Thomas G. Winner illuminates the aesthetic and linguistic
characteristics of these works and shows how poetry and linguistics
can be combined. The Czech Avant-Garde Literary Movement Between
the Two World Wars is essential reading for courses on modern Czech
literature, comparative literature, and Slavic literature.
Offering a full-scale study of the theory of reality hidden
beneath modern logic, The Metaphysical Foundations of Logic, a
lecture course given in 1928, illuminates the transitional phase in
Heidegger's thought from the existential analysis of Being and Time
to the overcoming of metaphysics in his later philosophy. In a
searching exposition of the metaphysical problems underpinning
Leibniz's theory of logical judgment, Heidegger establishes that a
given theory of logic is rooted in a certain conception of Being.
He explores the significance of Western logic as a system-building
technical tool and as a cultural phenomenon that is centuries
old.
As we begin to move in and out of a computer-generated world (in the form of virtual reality and computer communications networks), Michael Heim asks, how will the way we perceive our world change? Ranging from Heidegger to Word Processing, Heim writes a lively analysis of the way we and our world are changing in the light and shadow of technology.
Lizentiatsarbeit aus dem Jahr 2001 im Fachbereich BWL - Marketing,
Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note:
2,0, Universitat Basel (Wirtschaftswissenschaften), Sprache:
Deutsch, Abstract: Inhaltsangabe: Einleitung: Diese Diplomarbeit im
Rahmen des Lizentiatsstudiums der Wirtschaftswissenschaften befasst
sich mit Beziehungsaspekten der Markenfuhrung und versucht neue
Ideen und Konzepte am Beispiel der Vermarktung von
Mobilfunkdienstleistungen aufzuzeigen. Die Arbeit geht dabei vom
Konzept des Relationship Marketing (vgl. Bruhn, Christopher,
Gronroos) aus, welches nicht den Absatz eines Produkts, sondern den
Aufbau einer rentablen und nachhaltigen Kundenbeziehung in den
Mittelpunkt stellt. Dabei lautet die Frage, wie die Marke als
immaterielles Konstrukt einen Beitrag zur Intensivierung dieser
Beziehung leisten kann. Hinzugezogen werden Theorien uber die
Beziehung im Allgemeinen und den daraus resultierenden
Analogieschluss auf die Markenfuhrung. Viele Aspekte befassen sich
mit emotionalen Seiten der Markenfuhrung (Markenbild,
Markenpersonlichkeit, Markenbeziehung), welche sich erst langsam in
der Literatur manifestieren. Als wissenschaftliche Arbeit basiert
die Diplomarbeit in erster Linie auf anerkannter Literatur aus
Fachbuchern und Fachzeitschriften. Es werden Konzepte erlautert und
in einen gegenseitigen Zusammenhang gestellt. Im zweiten Teil
werden die Erkenntnisse neuer Theorien am Gerust
'entscheidungsorientierten Markenfuhrung' angewendet und anhand von
Praxis-Beispielen erlautert. Es werden Vor- und Nachteile der
beziehungsorientierten Theorien aufgezeigt und ein Schluss fur die
Praxis gezogen. Praktiker: Die Arbeit kann fur Praktiker aus dem
Bereich der Markenpolitik und der Kommunikation interessant sein,
denn sie befasst sich oft mit Aspekten der modernen
Markenkommunikation. Sie setzt dabei aber ein Grundverstandnis der
klassischen Kommunikationspolitik voraus. Theoretiker: Die Arbeit
kann als Basis fur weitere beziehungsorienti
In this book Michael Heim provides the first consistent
philosophical basis for critically evaluating the impact of word
processing on our use of and ideas about language. This edition
includes a new foreword by David Gelernter, a new preface by the
author, and an updated bibliography. Not only important but
seminal, on the cutting-edge, furrowing new conceptual
territory.-Walter J. Ong, S.J. A philosopher ponders how the word
processor has affected language use and our ideas about it. Walter
Ong, that maintains all changes in writing technology tend to
change the way we perceive the world. His argument that word
processing leads to fragmented thinking should be addressed and
debated.-Carlin Romano, Philadelphia Inquirer The arguments range
over all of Western philosophy (and some Eastern as well), from the
ancient Greeks to contemporary phenomenology... Everyone who has
used a word processor will find much to think about in Heim's
ideas.-David Weinberger, Byte Fascinating, clear, and well-done ...
stimulating and challenging.-Don Ihde, Philosophy and Rhetoric
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