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The Economics of Online Markets and ICT Networks (Paperback, 2006 ed.): Russel Cooper, Gary Madden, Ashley Lloyd, Michael Schipp The Economics of Online Markets and ICT Networks (Paperback, 2006 ed.)
Russel Cooper, Gary Madden, Ashley Lloyd, Michael Schipp
R2,874 Discovery Miles 28 740
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This volume examines the economics of platform structure and firm competition within and between online markets. It also details modern theoretical treatments of regulatory intervention in online markets and the consideration of forward-looking experimental analysis of demand for yet to be provided services. The volume is divided into three parts: innovation and competition in online markets; regulation, pricing and evaluation with real options; and empirical approaches to market analysis.

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