Handbook of the Management of Creativity and Innovation: Theory and Practice is a collection of theories and practices for the effective management of creativity and innovation, contributed by a group of European experts from the fields of psychology, education, business, engineering, and law. Adopting an interdisciplinary and intercultural approach, this book offers rich perspectives - both theoretical and practical - on how to manage creativity and innovation effectively in different domains and across cultures.This book appeals to students, teachers, researchers, and managers who are interested in creative and innovative behavior, and its management. Although the authors are from the fields of psychology education, business, engineering, and law, readers from all disciplines will find the coverage of this book beneficial in deepening their understanding of creativity and innovation, and helping them to identify the right approaches for managing creativity and innovation in an intercultural context.

In this book, author Min Tang examines the political economy of the China-based leading global Internet giant, Tencent. Tracing the historical context and shaping forces, the book illuminates Tencent's emergence as a joint creation of the Chinese state and transnational financial capital. Tencent reveals interweaving axes of power on different levels, particularly interactions between the global digital industry and contemporary China. The expansion strategies Tencent has employed-horizontal and vertical integration, diversification and transnationalization-speak to the intrinsic trends of capitalist reproduction and the consistent features of the political economy of communications. The book also pinpoints two emerging and entangling trends- transnationalization and financialization-as unfolding trajectories of the global political economy. Understanding Tencent's dynamics of growth helps to clarify the complex nature of China's contemporary transformation and the multifaceted characteristics of its increasingly globalized Internet industry. This short and highly topical research volume is perfect for students and scholars of of global media, political economy, and Chinese business, media and communication, and society.

In this book, author Min Tang examines the political economy of the China-based leading global Internet giant, Tencent. Tracing the historical context and shaping forces, the book illuminates Tencent's emergence as a joint creation of the Chinese state and transnational financial capital. Tencent reveals interweaving axes of power on different levels, particularly interactions between the global digital industry and contemporary China. The expansion strategies Tencent has employed-horizontal and vertical integration, diversification and transnationalization-speak to the intrinsic trends of capitalist reproduction and the consistent features of the political economy of communications. The book also pinpoints two emerging and entangling trends- transnationalization and financialization-as unfolding trajectories of the global political economy. Understanding Tencent's dynamics of growth helps to clarify the complex nature of China's contemporary transformation and the multifaceted characteristics of its increasingly globalized Internet industry. This short and highly topical research volume is perfect for students and scholars of of global media, political economy, and Chinese business, media and communication, and society.

Dieses Buch vermittelt deutschen Unternehmen grundlegende Einblicke in Chinas Wirtschaft mit einem speziellen Fokus auf Innovations- und Kreativitatsmanagement. China gilt als eine der Supermachte in der digitalen Transformation und in Schlusseltechnologien, und auf dem Weg in die digitale Zukunft ist auch deutsches Know-how gefragt. Sowohl in China als auch in Deutschland sind Innovation und Kreativitat wichtige Triebkrafte fur eine nachhaltige und konkurrenzfahige Wirtschaft. Wissenschaftler und Praktiker diskutieren in diesem Buch aus ihrer jeweiligen Perspektive die aktuelle deutsch-chinesische Zusammenarbeit, chinesische Fuhrungs- und Wertekultur, nachhaltige und soziale Innovationen, Social-Media-Ansatze sowie technologische Innovationen, insbesondere im Handel. Die Experten beleuchten interessante chinesische Projekte, Phanomene und Herangehensweisen und bieten Einsichten in hocheffiziente und erfolgreiche chinesische Denk- und Vorgehensweisen. Ein Buch fur alle Verantwortlichen in Unternehmen, die Aktivitaten im chinesischen Markt oder die Zusammenarbeit mit chinesischen Organisationen planen, oder sich von chinesischen Herangehensweisen inspirieren lassen wollen.Weitere Mitwirkende sind unter anderen: Dr. Nikola Bachfischer, innovaMe LAB, Munchen Dr. Birgit Breninger, Universitat Salzburg Prof. Dr. Thomas Herdin, Universitat Salzburg Prof. Dr. Thomas Koenigbauer, Hochschule fur angewandtes Management, Ismaning Daniel Muller, Ostasiatischer Verein, German-Asia-Pacific Business Association, Hamburg Tim Naumann, Ventum Consulting China, Shanghai Prof. Dr. Doreen Pick, Hochschule Merseburg Prof. Pierre Rafih, Hochschule fur angewandtes Management, Ismaning Dr. Barbara Scharrer, GSK Rechtsanwalte, Munchen Prof. Dr. Joel T. Schmidt, Hochschule fur angewandtes Management, Ismaning