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Leading scholars analyze three disruptions in the 2020 presidential
campaign and election: disruptions to the status quo caused by the
renewed quest for racial justice and greater diversity of
candidates; pandemic disruptions to traditional campaigning; and
disruptions to democratic norms. Democracy Disrupted documents the
most significant features of the 2020 U.S. presidential election
through research conducted by leading scholars in political
communication. Chapters consider the coinciding of three historical
events in 2020: a 100-year pandemic co-occurring with the
presidential campaign, the reinvigorated call for social and racial
justice in response to the killing of George Floyd and other Black
men and women, and the authoritarian lurch that emerged in reaction
to Donald Trump's norm-challenging rhetoric. The Democratic Party's
campaign stood out because of the historically diverse field of
presidential candidates and the election of the first female vice
president. Chapter authors adopt diverse scientific methodologies
and field-leading theories of political communication to understand
the way these events forced candidates, campaigns, and voters to
adapt to these extraordinary circumstances. Experiments, surveys,
case studies, and textual analysis illuminate essential features of
this once-in-a-generation campaign. This timely volume is edited by
four scholars who have been central to describing and
contextualizing each recent presidential contest. Indexes three
historic events that coincided to make this an election that will
be studied for generations: the pandemic, the insurrection at the
capital, and the reinvigoration of the civil rights movement
Utilizes the context of the COVID-19 pandemic as a natural
experiment to examine long-untested assumptions about campaign
effects Includes some of the most prominent and well-respected
researchers in the area of political communication as well as
emerging scholars who represent a wide range of academic programs
Includes diverse studies from all methods of inquiry
Written by leading scholars in the field of political
communication, this book provides a comprehensive accounting of the
campaign communication that characterized the unprecedented 2016
presidential campaign. The political events leading up to election
day on November 8, 2016, involved unprecedented events in U.S.
history: Hillary Clinton was the first female to be nominated by a
major party, and she was favored to win the highest seat in the
nation. Donald Trump, arguably one of the most unconventional and
most-unlikely-to-succeed candidates in U.S. history, became the
leading candidate against Clinton. Then, an even more surprising
thing happened: Trump won, an outcome unexpected by all experts and
statistical models. An Unprecedented Election: Media,
Communication, and the Electorate in the 2016 Campaign presents
proprietary research conducted by a national election team and
leading scholars in political communication and documents the most
significant—and in some cases, the most shocking—features of
the 2016 U.S. presidential election. The information presented in
this book is derived from national surveys, experiments, and
textual analysis, and it will help readers to grasp the truly
unique characteristics of this campaign that make it unlike any
other in U.S. history. The chapters explain the underlying dynamics
of this astonishing election by assessing the important role of
both traditional and social media, the evolving (and potentially
diminishing) influence of televised campaign advertisements, the
various implications of three historic presidential debates, and
the contextual significance of convention addresses. Readers will
come away with an appreciation of the content and effects of the
campaign communication and media coverage as well as the unique
attributes of the electorate that ultimately selected Donald Trump
as the 45th president of the United States.
The studies that comprise Political Socialization in a Media
Saturated World synthesize, question, and update our knowledge of
political socialization that has accumulated over the past 40 years
of related research. The scholarship advances innovative
theoretical perspectives and develops new models of the
socialization process that revolve around the key social structures
of family, media, peers, and school. The Hierarchy Model of
Political Socialization, in particular, provides a comprehensive
conceptual framework for organizing and analyzing youth responses
to the political. With research that spans multiple election cycles
across nearly a decade, and data drawn from a national panel study
that allows for cross-generational comparison, the findings and
models of political socialization presented provide the most
comprehensive and in-depth examination of youth political
socialization that exists to date. This book provides a foundation
and research agenda for examining the Millennial generation in the
coming years as these citizens mature to adults and become the
driving force of society and our polity.
The studies that comprise Political Socialization in a Media
Saturated World synthesize, question, and update our knowledge of
political socialization that has accumulated over the past 40 years
of related research. The scholarship advances innovative
theoretical perspectives and develops new models of the
socialization process that revolve around the key social structures
of family, media, peers, and school. The Hierarchy Model of
Political Socialization, in particular, provides a comprehensive
conceptual framework for organizing and analyzing youth responses
to the political. With research that spans multiple election cycles
across nearly a decade, and data drawn from a national panel study
that allows for cross-generational comparison, the findings and
models of political socialization presented provide the most
comprehensive and in-depth examination of youth political
socialization that exists to date. This book provides a foundation
and research agenda for examining the Millennial generation in the
coming years as these citizens mature to adults and become the
driving force of society and our polity.
alieNATION presents research conducted by a national election team
and leading scholars in political communication that explores a
range of important topics and variables affecting voter attitudes
and behavior in the 2012 U.S. presidential election. In exploring
the messages, issues, and voters of the 2012 election, these
studies employ multiple methods including experimental design,
content analysis, rhetorical criticism, and survey research.
Whereas other election research tends to investigate either the
content or effects of campaign communication, the more
comprehensive and systematic nature of this collection enables
alieNATION to cohere thematically around considerations of voter
alienation, political engagement, political efficacy, and
ultimately, citizens' voting decisions.
The 2008 U.S. election was arguably the most important election of
our lifetime: the first African American president was elected to
office; the candidacy of Sarah Palin marked only the second time
that a major party ticket included a female; and the electoral
performance of young citizens - digital natives, greatly attracted
by digital media - signaled the highest turnout in a long
time.Taking all these issues into consideration, this book offers a
landmark examination of the 2008 election from a global
perspective, with emphasis on the wide range of digital media
utilized by the campaigners and how campaign communication
influenced young citizens. The authors argue that the use of
digital technologies in the campaign, and the success of Barack
Obama in attracting young voters to his cause, provides an
excellent case study - perhaps something of a turning point in
campaign communication - for carefully examining the emerging role
of digital political media, and a continuing renewal in young
citizens' electoral engagement. The wide-ranging contributions to
this volume provide a comprehensive examination of a historic
political campaign and election. The book's findings offer
revealing answers regarding the content and effects of various
forms of political campaign communication, and raise questions and
possibilities for future research.
Cracked But Not Shattered: Hillary Rodham Clinton's Unsuccessful
Campaign for the Presidency thoroughly analyzes Hillary Clinton's
2008 campaign for the Democratic Party's presidential nomination
with an eye to identifying what went wrong why, as the frontrunner,
she ended up not breaking "the glass ceiling." The volume's
contributors examine multiple issues in attempt to answer this
question, from usual campaign communication topics such as
Clinton's rhetoric, debate performance, and advertising to the ways
in which she was treated by the media. Although her communication
was flawed and the media coverage of her did reflect biases, these
essays demonstrate how Clinton's campaign was in trouble from the
start because of her gender, status as a former First Lady, and
being half of a political couple. Cracked But Not Shattered
provides keen insight into the historic 2008 democratic primaries
that will particularly intrigue scholars and students of political
communications."
Cracked But Not Shattered: Hillary Rodham Clinton's Unsuccessful
Campaign for the Presidency thoroughly analyzes Hillary Clinton's
2008 campaign for the Democratic Party's presidential nomination
with an eye to identifying what went wrong_why, as the frontrunner,
she ended up not breaking 'the glass ceiling.' The volume's
contributors examine multiple issues in attempt to answer this
question, from usual campaign communication topics such as
Clinton's rhetoric, debate performance, and advertising to the ways
in which she was treated by the media. Although her communication
was flawed and the media coverage of her did reflect biases, these
essays demonstrate how Clinton's campaign was in trouble from the
start because of her gender, status as a former First Lady, and
being half of a political couple. Cracked But Not Shattered
provides keen insight into the historic 2008 democratic primaries
that will particularly intrigue scholars and students of political
communications.
alieNATION presents research conducted by a national election team
and leading scholars in political communication that explores a
range of important topics and variables affecting voter attitudes
and behavior in the 2012 U.S. presidential election. In exploring
the messages, issues, and voters of the 2012 election, these
studies employ multiple methods including experimental design,
content analysis, rhetorical criticism, and survey research.
Whereas other election research tends to investigate either the
content or effects of campaign communication, the more
comprehensive and systematic nature of this collection enables
alieNATION to cohere thematically around considerations of voter
alienation, political engagement, political efficacy, and
ultimately, citizens' voting decisions.
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