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Higher Education Institutions played their overriding role in
developing wisdom and virtue in the Pakistani youth. Human resource
management systems played a critical role in developing strong
academic institutions that endeavors bright scholars. Accordingly,
this study is aimed at investigating the impact of Human Resource
Inputs and Practices on Human Resource Outputs of the faculty
members in Universities/Institutes in Lahore Pakistan. Data was
collected from permanent faculty members. The results of the study
shows that both the variables of Motivation in Training &
Development have statistically significant relationship with
Employee Performance and Organizational Citizenship Behavior also
showed statistically significant impact on Employee Performance and
Motivation but showed insignificant relationship with Training
& Development. The study helps the management of the
Universities/Institutes of Pakistan in improving Employee
Performance both in public and private sector
Universities/Institute.
Marketing strategy implementation effectiveness (MSIE) and
marketing strategy creativity (MSC) are considered as recognized
concept in the literature related with marketing strategies due to
its significance importance for executives and researchers.
Although, the researchers were not answered the issue which
appeared as the intersection of pressures for implementation and
creativity. So, the current research study determines the
relationship of MSC and MSIE on business unit performance in
Pakistani industries. Moreover, this study also finds the impact of
MSC and MSIE across diverse strategic orientations (Prospectors,
Analyzers, Differentiated Defenders, Defenders and Rectors) as
moderating variables. Survey based questionnaire was used to
collect the data from the strategic business units of different
national and multinational companies like FMCG, Banking, Textile,
Pharmaceutical, Home Appliances etc. Results revealed interested
findings that will be helpful for Pakistani organization for
improving performance.
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