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Follow the Money is based on a startling insight: there are three
different forms of money, not just one; and the form of money a
society implements determines the kind of society it will be, and
what's more, how it will think. For money is not neutral. It is a
product of human artifice, the particular expression of a
particular society, that at the same time determines the further
course of that society, not just in terms of economics, but in all
areas of cultural endeavor. This thesis is implemented with verve.
The book takes the reader on a journey through history, beginning
with ancient Mesopotamia, through Phoenicia, Greece, and Rome, then
through medieval and early-modern Europe in its interaction with
the Near and Far East, all the way to the modern-day community of
nations. It demonstrates in no uncertain terms just how decisive
the institution of money has been, and at the same time just how
misunderstood - its role, its effects, even the very form it takes.
This is still the case, with the result that political choices and
action end up entirely misguided. It is especially true of the
attempt to address the credit and debt crises afflicting the world
today. The way forward will only come through a better
understanding of money as institution. This book is a first step in
arriving at such an understanding. As such, it takes the form of
historical inquiry, which is the only form such a first step can
take. Follow the Money is illustrated and published in full color.
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