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Research in the field of service quality and consumer behavior has
developed in many dimensions in the past decade. A number of models
have been developed to determine the factors leading to
satisfaction; however, within the past few years, scholars have
proved that satisfaction is not sufficient to leave a strong mark
in the minds of the customers. Service quality and customer delight
have been the buzzwords in the business world in recent times as
scholars have proven that customer delight is the key to customer
retention. Global Observations on the Interplay Between Service
Quality and Customer Delight considers how companies around the
world in a cross-cultural environment are dealing with service
quality and customer delight and proposes a global outlook on the
current trends, tactics, and opportunities. Covering key topics
such as buyer funnels, consumer dissonance, and digital solutions,
this reference work is ideal for business owners, managers,
industry professionals, researchers, scholars, practitioners,
academicians, instructors, and students.
Data mining techniques are commonly used to extract meaningful
information from the web, such as data from web documents, website
usage logs, and hyperlinks. Building on this, modern organizations
are focusing on running and improving their business methods and
returns by using opinion mining. Extracting Knowledge From Opinion
Mining is an essential resource that presents detailed information
on web mining, business intelligence through opinion mining, and
how to effectively use knowledge retrieved through mining
operations. While highlighting relevant topics, including the
differences between ontology-based opinion mining and feature-based
opinion mining, this book is an ideal reference source for
information technology professionals within research or business
settings, graduate and post-graduate students, as well as scholars.
Artificial Intelligence for Capital Market throws light on
application of AI/ML techniques in the financial capital markets.
This book discusses the challenges posed by the AI/ML techniques as
these are prone to "black box" syndrome. The complexity of
understanding the underlying dynamics for results generated by
these methods is one of the major concerns which is highlighted in
this book: Features: Showcases artificial intelligence in finance
service industry Explains Credit and Risk Analysis Elaborates on
cryptocurrencies and blockchain technology Focuses on optimal
choice of asset pricing model Introduces Testing of market
efficiency and Forecasting in Indian Stock Market This book serves
as a reference book for Academicians, Industry Professional,
Traders, Finance Mangers and Stock Brokers. It may also be used as
textbook for graduate level courses in financial services and
financial Analytics.
Business Analytics (BA) is an evolving phenomenon that showcases
the increasing importance of using huge volumes of data to generate
value for businesses. Advances in BA have offered great
opportunities for organisations to improve, innovate, and develop
existing or new processes, products, and services. BA is the
process of transforming data into actionable insight by using
statistical and mathematical analysis, descriptive, prescriptive,
and predictive models, machine learning, information systems and
network science methods, among others, along with a variety of
data, expert knowledge, and fact-based management to support better
and faster decision-making. BA and Business Intelligence (BI)
generate capabilities for companies to compete in the market
effectively and has become one of the main functional areas in most
companies. BA tools are used in diverse ways, for example, to
identify consumer behaviour patterns and market trends, to derive
valuable insights on the performance of stocks, to find information
on the attrition rate of employees, to analyse and solve healthcare
problems, to offer insight into inventory management and supply
chain management, to analyse data from social networks, and to
infer traffic behaviour and develop traffic management policy,
among others. BA and BI have become one of the most popular
research areas in academic circles, as well as in the industry,
driven by the increasing demand in the business world. This book
aims to become a stimulus for innovative business solutions
covering a wide range of aspects of business analytics, such as
management science, information technology, descriptive,
prescriptive, and predictive models, machine learning, network
science, mathematical and statistical techniques. The book will
encompass a valuable collection of chapters exploring and
discussing computational frameworks, practices, and applications of
BA that can assist industries and relevant stakeholders in
decision-making and problem-solving exercises, with a view to
driving competitive advantage.
Sustainable Advanced Solar Passive House provides a platform to
disseminate knowledge regarding the basics of solar energy, heat
transfer, and solar houses, including designing concepts. Apart
from a brief introduction to solar physics and thermodynamics, the
book primarily deals with the technical description of solar houses
and associated concepts. Different types of photovoltaic modules
and their integration with the buildings are discussed with case
studies, including energy balance equations and fundamental energy
matrices. It discusses concepts like energy matrices, solar passive
heating/cooling, architecture design, low-cost building,
energy/exergy analysis, building integrated photovoltaic, and
energy conservation.
This book presents fundamental concepts of optimization problems
and its real-world applications in various fields. The core
concepts of optimization, formulations and solution procedures of
various real-world problems are provided in an easy-to-read manner.
The unique feature of this book is that it presents unified
knowledge of the modelling of real-world decision-making problems
and provides the solution procedure using the appropriate
optimization techniques. The book will help students, researchers,
and faculty members to understand the need for optimization
techniques for obtaining optimal solution for the decision-making
problems. It provides a sound knowledge of modelling of real-world
problems using optimization techniques. It is a valuable compendium
of several optimization techniques for solving real-world
application problems using optimization software LINGO. The book is
useful for academicians, practitioners, students and researchers in
the field of OR. It is written in simple language with a detailed
explanation of the core concepts of optimization techniques.
Readers of this book will understand the formulation of real-world
problems and their solution procedures obtained using the
appropriate optimization techniques.
The idea behind this book is to simplify the journey of aspiring
readers and researchers to understand Big Data, IoT and Machine
Learning. It also includes various real-time/offline applications
and case studies in the fields of engineering, computer science,
information security and cloud computing using modern tools. This
book consists of two sections: Section I contains the topics
related to Applications of Machine Learning, and Section II
addresses issues about Big Data, the Cloud and the Internet of
Things. This brings all the related technologies into a single
source so that undergraduate and postgraduate students,
researchers, academicians and people in industry can easily
understand them. Features Addresses the complete data science
technologies workflow Explores basic and high-level concepts and
services as a manual for those in the industry and at the same time
can help beginners to understand both basic and advanced aspects of
machine learning Covers data processing and security solutions in
IoT and Big Data applications Offers adaptive, robust, scalable and
reliable applications to develop solutions for day-to-day problems
Presents security issues and data migration techniques of NoSQL
databases
This book is targeted towards cybersecurity professionals
(especially those dealing with cloud security) or any stakeholders
dealing with cybersecurity who want to understand the next level of
security infrastructure using blockchain. The book's security and
privacy analysis help with an understanding of the basics of
blockchain, and it explores the quantifying impact of the new
attack surfaces introduced by blockchain technologies and
platforms. In addition, the book contains relevant and current
updates on the topic. It follows a practical approach to help
understand how blockchain technology is used to transform
cybersecurity solutions.
This book is targeted towards cybersecurity professionals
(especially those dealing with cloud security) or any stakeholders
dealing with cybersecurity who want to understand the next level of
security infrastructure using blockchain. The book's security and
privacy analysis help with an understanding of the basics of
blockchain, and it explores the quantifying impact of the new
attack surfaces introduced by blockchain technologies and
platforms. In addition, the book contains relevant and current
updates on the topic. It follows a practical approach to help
understand how blockchain technology is used to transform
cybersecurity solutions.
Data mining techniques are commonly used to extract meaningful
information from the web, such as data from web documents, website
usage logs, and hyperlinks. Building on this, modern organizations
are focusing on running and improving their business methods and
returns by using opinion mining. Extracting Knowledge From Opinion
Mining is an essential resource that presents detailed information
on web mining, business intelligence through opinion mining, and
how to effectively use knowledge retrieved through mining
operations. While highlighting relevant topics, including the
differences between ontology-based opinion mining and feature-based
opinion mining, this book is an ideal reference source for
information technology professionals within research or business
settings, graduate and post-graduate students, as well as scholars.
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