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* Thorough examination of entrepreneurialism and its place in
society an business today; * Uncovers the origins and development
of entrepreneurialism, and addresses the drivers, barriers and
evolution; * Contains international case studies, to illustrate how
entrepreneurship is being applied across the economy. What makes an
entrepreneur? The rising recognition of entrepreneurship and
entrepreneurs means they have become global phenomena where
entrepreneurship is seen as a key driver of economic and social
development. Internationally, governments are seeking to increase
business start-up rates and improve the contribution of growing
firms to employment and economic growth. '''Enterprise: Concepts
and Issues''' introduces many of the terms, theories and practices
in the fields of entrepreneurship and enterprise to look deeper
into this phenomena. It covers the origins and development of
entrepreneurialism, and addresses the drivers, barriers and
evolution into new areas of business and economic activity.
Discussing via different dimensions and with the use of
international real life case studies, it aims to understand how
entrepreneurship is being applied across the economy. Written by a
team of expert scholars, it discusses issues such as: * The
'entrepreneurial class' - is there such a thing and what are the
barriers to entry? * Common characteristics of the successful
entrepreneurs: attributes, behaviours and skills *
Entrepreneurialism in different contexts - corporate, social and
family. To help support their learning, readers have access to a
range of online resources including chapter-by-chapter multiple
choice questions which will enable them to assess how well they
have grasped individual chapters. The text also features a range of
supplementary readings, in text exercises and cases/examples to
help bring concepts to life. Part of the '''The Global Management
Series'''; a complete portfolio of global business and management
texts that successfully meets the needs of students on
international undergraduate and postgraduate business and
management degree courses. Each book is a clear, concise and
practical and has a thorough pedagogic structure to suit a 12 week
semester. The series offers a flexible 'pick and mix' choice of
downloadable e-chapters, so that users can select and build
learning materials tailored to their specific needs. See
www.goodfellowpublishers.com/GMS for details. Each book in the
series is edited and contributed to by a team of experienced
academics based in the UK, Dubai and Malaysia it provides an
essential learning aid for students across a wide range of business
and management courses and an invaluable teaching tool for
lecturers and academics. '''Series Editors''': Robert MacIntosh,
Professor of Strategy and Kevin O'Gorman, Professor of Management,
both at Heriot-Watt University, UK
* Provides clarity to the confusing the field of business
enterprise; * Draws on theories, concepts and models from the
established business great and good; * Contains international case
studies to illustrate and examine globalisation. For the first time
in history, more than half of the world's businesses are small,
however, the technological revolution has meant that some small
firms are "born global" i.e. they operate in multiple markets
and/or geographies from the outset. Business enterprises need to
move and adapt quickly, in line with competition and changing
customer tastes. The challenges they face to succeed are
relentless. '''Enterprise and its Business Environment''' offers a
clear and insightful introduction to the world of business
enterprise and the inner workings of the firm. It explores the role
of entrepreneurs, consumers and businesses to understand how their
roles affect the production and allocation of good and services and
provides a solid base from which those new to the study of business
can develop their own interests in relation to the most powerful
economic and entrepreneurial forces shaping the world in which we
live. '''Enterprise and its Business Environment''' is written and
contributed to by a team of expert scholars from Heriot-Watt
University, who teach across the globe. This important text: *
Brings structure to the field of 'business enterprise' by
organizing basic ideas and introducing concepts; * Builds on the
established theories and contributions of the great and good in the
field of management and organization; * Uses international case
studies to examine globalisation and its significance to
organisations. To help support their learning, readers have access
to a range of online resources including chapter-by-chapter
multiple choice questions which will enable them to assess how well
they have grasped individual chapters. The text also features a
range of supplementary readings, in text exercises and
cases/examples to help bring concepts to life. Part of the '''The
Global Management Series'''; a complete portfolio of global
business and management texts that successfully meets the needs of
students on international undergraduate and postgraduate business
and management degree courses. Each book is a clear, concise and
practical and has a thorough pedagogic structure to suit a 12 week
semester. The series offers a flexible 'pick and mix' choice of
downloadable e-chapters, so that users can select and build
learning materials tailored to their specific needs. See
www.goodfellowpublishers.com/GMS for details. Each book in the
series is edited and contributed to by a team of experienced
academics based in the UK, Dubai and Malaysia it provides an
essential learning aid for students across a wide range of business
and management courses and an invaluable teaching tool for
lecturers and academics. '''Series Editors''': Robert MacIntosh,
Professor of Strategy and Kevin O'Gorman, Professor of Management,
both at Heriot-Watt University, UK]
* Thorough examination of entrepreneurialism and its place in
society an business today; * Uncovers the origins and development
of entrepreneurialism, and addresses the drivers, barriers and
evolution; * Contains international case studies, to illustrate how
entrepreneurship is being applied across the economy. What makes an
entrepreneur? The rising recognition of entrepreneurship and
entrepreneurs means they have become global phenomena where
entrepreneurship is seen as a key driver of economic and social
development. Internationally, governments are seeking to increase
business start-up rates and improve the contribution of growing
firms to employment and economic growth. '''Enterprise: Concepts
and Issues''' introduces many of the terms, theories and practices
in the fields of entrepreneurship and enterprise to look deeper
into this phenomena. It covers the origins and development of
entrepreneurialism, and addresses the drivers, barriers and
evolution into new areas of business and economic activity.
Discussing via different dimensions and with the use of
international real life case studies, it aims to understand how
entrepreneurship is being applied across the economy. Written by a
team of expert scholars, it discusses issues such as: * The
'entrepreneurial class' - is there such a thing and what are the
barriers to entry? * Common characteristics of the successful
entrepreneurs: attributes, behaviours and skills *
Entrepreneurialism in different contexts - corporate, social and
family. To help support their learning, readers have access to a
range of online resources including chapter-by-chapter multiple
choice questions which will enable them to assess how well they
have grasped individual chapters. The text also features a range of
supplementary readings, in text exercises and cases/examples to
help bring concepts to life. Part of the '''The Global Management
Series'''; a complete portfolio of global business and management
texts that successfully meets the needs of students on
international undergraduate and postgraduate business and
management degree courses. Each book is a clear, concise and
practical and has a thorough pedagogic structure to suit a 12 week
semester. The series offers a flexible 'pick and mix' choice of
downloadable e-chapters, so that users can select and build
learning materials tailored to their specific needs. See
www.goodfellowpublishers.com/GMS for details. Each book in the
series is edited and contributed to by a team of experienced
academics based in the UK, Dubai and Malaysia it provides an
essential learning aid for students across a wide range of business
and management courses and an invaluable teaching tool for
lecturers and academics. '''Series Editors''': Robert MacIntosh,
Professor of Strategy and Kevin O'Gorman, Professor of Management,
both at Heriot-Watt University, UK
* Provides clarity to the confusing the field of business
enterprise; * Draws on theories, concepts and models from the
established business great and good; * Contains international case
studies to illustrate and examine globalisation. For the first time
in history, more than half of the world's businesses are small,
however, the technological revolution has meant that some small
firms are "born global" i.e. they operate in multiple markets
and/or geographies from the outset. Business enterprises need to
move and adapt quickly, in line with competition and changing
customer tastes. The challenges they face to succeed are
relentless. '''Enterprise and its Business Environment''' offers a
clear and insightful introduction to the world of business
enterprise and the inner workings of the firm. It explores the role
of entrepreneurs, consumers and businesses to understand how their
roles affect the production and allocation of good and services and
provides a solid base from which those new to the study of business
can develop their own interests in relation to the most powerful
economic and entrepreneurial forces shaping the world in which we
live. '''Enterprise and its Business Environment''' is written and
contributed to by a team of expert scholars from Heriot-Watt
University, who teach across the globe. This important text: *
Brings structure to the field of 'business enterprise' by
organizing basic ideas and introducing concepts; * Builds on the
established theories and contributions of the great and good in the
field of management and organization; * Uses international case
studies to examine globalisation and its significance to
organisations. To help support their learning, readers have access
to a range of online resources including chapter-by-chapter
multiple choice questions which will enable them to assess how well
they have grasped individual chapters. The text also features a
range of supplementary readings, in text exercises and
cases/examples to help bring concepts to life. Part of the '''The
Global Management Series'''; a complete portfolio of global
business and management texts that successfully meets the needs of
students on international undergraduate and postgraduate business
and management degree courses. Each book is a clear, concise and
practical and has a thorough pedagogic structure to suit a 12 week
semester. The series offers a flexible 'pick and mix' choice of
downloadable e-chapters, so that users can select and build
learning materials tailored to their specific needs. See
www.goodfellowpublishers.com/GMS for details. Each book in the
series is edited and contributed to by a team of experienced
academics based in the UK, Dubai and Malaysia it provides an
essential learning aid for students across a wide range of business
and management courses and an invaluable teaching tool for
lecturers and academics. '''Series Editors''': Robert MacIntosh,
Professor of Strategy and Kevin O'Gorman, Professor of Management,
both at Heriot-Watt University, UK]
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