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In recent years many new international market leaders from the
BRICS countries have emerged in diverse manufacturing and service
industries. How did these new leaders emerge and become key players
in their respective industries? What factors contributed to their
success and enabled them to become market leaders? This new study
answers these important questions with evidence presented from case
studies in the automotive, pharmaceutical and ICT industries of
China, India and Brazil. A common framework of analysis is followed
throughout the volume allowing readers to compare and contrast the
cases examined. This framework brings together factors at the firm,
country and sectoral levels to explain the rise to leadership of
these firms. The book highlights the importance of vibrant
entrepreneurship and demonstrates that being local and having an
ability to learn and build capabilities based on local knowledge
have been major drivers of market success. Yet it also shows how
such firm-level factors have been complemented by the role of both
national and sectoral systems of innovation. This book offers an
integrated framework for the study of innovation and the rise of
market leaders as well as original case studies from important
emerging economies. It will appeal to students, scholars,
researchers and policy-makers interested in economic development
and catch-up, entrepreneurship, innovation management and
evolutionary economics. Contributors include: P. Adams, W. Bai,
L.R. Cavalcante, X. Chen, R.A. Filgueiras de Sousa, B. Guo, S.
Hong, Q. Li, A. Madhavan, F. Malerba, S. Mani, B.C.P. Oliveira de
Araujo
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Atmosvuur
Jan Braai
Hardcover
R590
R425
Discovery Miles 4 250
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