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Times of great change in school districts require strategic
communication with internal and external stakeholders including the
use of school public relations tools and techniques. Strategic
Communication During Whole System Change provides theoretical and
practical advice and guidance to district-based change leaders and
school public relations specialists on how they can support their
district's transformation journey by engaging in strategic
communication. The book also provides guidance on how to make
simultaneous fundamental changes in three key sets (or change
paths) of organizational variables that affect a school system's
overall performance: Path 1-a district's relationship with
stakeholders in the external environment; Path 2- a district's core
and supporting work processes; and Path 3- a district's internal
social infrastructure. A collection of essays written by school
public relations practitioners and other change leaders who share
their views is also included.
This book focuses on using faculty mentoring to empower doctoral
students to successfully complete their doctoral studies. The book
is a collection of mentoring chapters showcasing professors and
dissertation advisors from the most prestigious universities in the
United States. They provide an extraordinary range of mentoring
advice that speaks directly to the doctoral student. Each chapter
addresses a professional or personal component of the doctoral
process that represents how these exceptional faculty best mentor
their doctoral students. Faculty contributions exemplify diverse
perspectives of mentoring: (a) Some faculty are direct and
forthright, pointing the mentee toward his/her destination; (b)
some faculty share personal experiences-offering mentoring advice
from the perspective of someone who traveled a similar path; and
(c) some faculty structure a dialogue between the faculty as mentor
and you as the doctoral student. In all cases, they open
possibilities for achieving success in doctoral studies. Students
discover clues to follow during their doctoral journey. Whether the
student is just beginning to think about entering a doctoral
program, presently taking course studies, under stress, and doesn't
know what the future offers, this is an ideal book because it maps
the entire doctoral process.
Times of great change in school districts require strategic
communication with internal and external stakeholders including the
use of school public relations tools and techniques. Strategic
Communication During Whole System Change provides theoretical and
practical advice and guidance to district-based change leaders and
school public relations specialists on how they can support their
district's transformation journey by engaging in strategic
communication. The book also provides guidance on how to make
simultaneous fundamental changes in three key sets (or change
paths) of organizational variables that affect a school system's
overall performance: Path 1-a district's relationship with
stakeholders in the external environment; Path 2- a district's core
and supporting work processes; and Path 3- a district's internal
social infrastructure. A collection of essays written by school
public relations practitioners and other change leaders who share
their views is also included.
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