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Information Design provides citizens, business and government with
a means of presenting and interacting with complex information. It
embraces applications from wayfinding and map reading to forms
design; from website and screen layout to instruction. Done well it
can communicate across languages and cultures, convey complicated
instructions, even change behaviours. Information Design offers an
authoritative guide to this important multidisciplinary subject.
The book weaves design theory and methods with case studies of
professional practice from leading information designers across the
world. The heavily illustrated text is rigorous yet readable and
offers a single, must-have, reference to anyone interested in
information design or any of its related disciplines such as
interaction design and information architecture, information
graphics, document design, universal design, service design,
map-making and wayfinding.
Typography, the art of designing printed words, was once the domain
of an elite few artists but has become an area with which millions
of people engage daily. The widespread usage of digital devices
from laptops to tablets and smart phones which are used for written
communications means that we are regularly asked to make decisions
about the fonts, sizes, and layouts we use in our writing. This
broadening engagement with the field of typography has led to a
perceptible shift from debates about legibility and technicalities
to conversations about which fonts best reflect the writer's
personality or style . In this Very Short Introduction, Paul Luna
offers a broad definition of typography as design for reading,
whether in print or on screens, where a set of visual choices are
taken to make a written message more accessible, more easily
transmitted, more significant, or more attractive. Considering the
development of letterforms and the shapes of letter we use, Luna
discusses the history behind our modern day letters and fonts,
before considering the issues behind key typographic decisions, and
the differences between printed and on-screen typography.
Presenting any piece of typography as a fundamental design choice,
Luna introduces the options available today, and explores the
reasons why key typographic decisions are made. ABOUT THE SERIES:
The Very Short Introductions series from Oxford University Press
contains hundreds of titles in almost every subject area. These
pocket-sized books are the perfect way to get ahead in a new
subject quickly. Our expert authors combine facts, analysis,
perspective, new ideas, and enthusiasm to make interesting and
challenging topics highly readable.
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