Straightforward, practical, and focused on realistic examples, Business and Professional Writing: A Basic Guide for Americans is an introduction to the fundamentals of professional writing. The book emphasises clarity, conciseness, and plain language. Guidelines and templates for business correspondence, formal and informal reports, brochures and press releases, and oral presentations are included. Exercises guide readers through the process of creating and revising each genre, and helpful tips, reminders, and suggested resources beyond the book are provided throughout. The second edition includes new sections on information security and ethics in business writing. New formal proposal examples have been added, and the text has been updated throughout. Business and Professional Writing instructor site resources include PowerPoint lectures, suggested assignments, grading rubrics, and lesson plans, and suggested lecture notes. KEY FEATURES: Very concise-points are made as briefly and directly as possible Tone is friendly and encouraging rather than formal or academic Strong coverage of marketing and promotional writing: brochures, social media, and news releases are covered along with other kinds of workplace writing Readable layout, with many concrete examples, instructive images, and helpful tips throughout

Straightforward, practical, and focused on realistic examples, Business and Professional Writing: A Basic Guide is an introduction to the fundamentals of professional writing. The book emphasizes clarity, conciseness, and plain language. Guidelines and templates for business correspondence, formal and informal reports, brochures and press releases, and oral presentations are included. Exercises guide readers through the process of creating and revising each genre, and helpful tips, reminders, and suggested resources beyond the book are provided throughout. The second edition includes new sections on information security and ethics in business writing. New formal proposal examples have been added, and the text has been updated throughout. Business and Professional Writing instructor site resources include PowerPoint lectures, suggested assignments, grading rubrics, and lesson plans, and suggested lecture notes. KEY FEATURES: Very concise-points are made as briefly and directly as possible Tone is friendly and encouraging rather than formal or academic Strong coverage of marketing and promotional writing: brochures, social media, and news releases are covered along with other kinds of workplace writing Readable layout, with many concrete examples, instructive images, and helpful tips throughout

False Alarm is for the concerned citizen who wants to learn all sides of the climate change issue, not just that of the global warming alarmists who currently dominate the media. We, the public, are told the science on global warming is "settled," "certain," and beyond debate or discussion: The planet is warming, humans are the main reason, and the results will be catastrophic. In fact, as the climate alarmists know full well but do not wish the public to know, the planet isn't warming right now and hasn't since the late 1990s. How can humans be primarily responsible for warming that isn't occurring? And there is no empirical evidence at all to indicate that if the planet does begin to warm again, the results will be disastrous - the outcome may even be a greener planet since carbon dioxide acts as a fertilizer. The only evidence for impending catastrophe exists in computer models. In fact, as this book shows, global warming alarmism is based more on politics, environmentalist beliefs, and psychological groupthink than on science.

"This is a wonderful book - and just in time. At this historically crucial juncture when global policy depends on science, and most writers and reporters meekly accept establishment science as revealed truth, MacRae resurrects investigative reporting. Whether you are committed to combating global warming or you are a skeptic, this book will show you things you did not know, and give you much to think about."
-- Dr. Jeffrey Foss, philosopher of science, University of Victoria

About the Author, Paul MacRae
Paul MacRae began his newspaper career in 1967 with the University of Toronto "Varsity" and has worked as an editor and reporter for The Canadian Press, "The Toronto Star, The Bangkok Post" and "The Globe and Mail, " and as an editorial writer and weekly columnist for the Victoria "Times Colonist." In 2002 he left journalism to get an MA in English and now teaches professional writing at the University of Victoria.

Paul MacRae lives in Victoria, B.C., with his wife Sheila, has four children, and still mourns the death of the palm tree in his backyard during the cold winter of 2008-2009.