As the #1 best-sellerin Managerial Accounting, the 18th edition of Garrison/Noreen/Brewer's ManagerialAccounting continues to innovate in the ways it sets up students for theirfuture career paths. Known for its clear and concise narrative, Garrison's 18thedition continues to be cutting edge through the incorporation of DataAnalytics Exercises, Integrated Excel, and a robust assessment package allincorporated and auto-gradable within Connect. New to this edition, follow anengaging continuing case featuring a real, mission driven company, HowdyHomemade Ice Cream. New franchise co-author, Norma Montague's contributionssharpened the diversity, inclusion, and ESG topic coverage throughout the textthrough the In Business boxes, Entrepreneur Spotlights, and language choicesfocused on eliminating generalizations and stereotypes around gender,abilities/disabilities, race/ethnicity, sexual orientation, diversity of names,and age.

Brewer'sIntroduction to Managerial Accounting has earned a reputation as the mostaccessible and readable book on the market. Its manageable chapters and clearpresentation point students toward understanding, just as the needle of thecompass provides direction to travelers. However, thebook's authors also understand that everyone's destination may be different.Some students will become accountants, while others are destined for careers inmanagement, marketing, or finance. Not only does the Brewer text teach studentsmanagerial accounting concepts in a clear and concise way, it also asksstudents to consider how the concepts they are learning will apply to thereal-world situations they will eventually face in their careers. Thiscombination of conceptual understanding and the ability to apply that knowledgedirects students toward success, whatever their final destination may be.

Authors Eric Noreen, Peter Brewer, and Ray Garrison have crafted a streamlined Managerial Accounting book that is perfect for non-accounting majors who intend to move into managerial positions by focusing on the fundamentals to develop the conceptual framework managers need to succeed. This is done by adhering to the three core standards: - FOCUS Noreen/Brewer/Garrison pinpoint the key managerial concepts students will need in their future careers. With no journal entries or financial accounting topics to worry about, students can focus on the fundamental principles of managerial accounting. The manager approach in Noreen allows students to develop the conceptual framework needed to succeed, with a focus on decision making and analytical skills. - RELEVANCE Building student interest with its insightful Business Focus vignettes opening each chapter, current In Business examples throughout the text, and tried-and-true end-of-chapter material, students will always see the real-world applicability of Noreen/Brewer/Garrison. - BALANCE There is more than one type of business, and so Noreen/Brewer/Garrison covers a variety of business models, including nonprofit, retail, service, wholesale, and manufacturing organizations. Service company examples are highlighted with icons in the margins of the text.

As the long-time #1 best-seller, Garrison has helped guide close to 3 million students through managerial accounting since it was first published. It identifies the three functions managers must perform within their organizations--plan operations, control activities, and make decisions--and explains what accounting information is necessary for these functions, how to collect it, and how to interpret it. Garrison's Managerial Accounting is known for its relevance, accuracy, and clarity. It is also unique in that the authors write the most important supplements that accompany the book: solutions manual, test bank, instructor's manual, and study guide - making them both of high quality and extremely consistent with the textbook.