Much NLP training today views Master Practitioner level as simply containing bigger, more complex techniques than Practitioner level, but this is a misconception. Being a Master Practitioner isn't about techniques at all, it's about letting go of techniques altogether and getting to grips with the very foundation of NLP itself - modelling high performers. Modelling is the method behind every NLP technique, and by understand how to extract and replicate the mental processes of high performance, you will transcend everything that you have learned at Practitioner level. The NLP Master Practitioner Manual will show you how to: Break down any NLP technique and adapt it effortlessly to any situation, even in everyday conversation Extract the innate talents of high performers in any field and replicate those talents Learn how to create coaching and training programs that install high performance models in your learners This NLP Master Practitioner manual is the result of 20 years research and application of NLP by one of its most innovative, practical and results oriented trainers and writers. Peter Freeth has pioneered many recognised developments in NLP's approach and techniques that are now used by countless trainers and professionals, worldwide.

Despite the automation of processes, today's businesses are increasingly dependent on people as a source of strategic advantage. The ability to lead, to make balanced decisions and to build powerful customer relationships makes the difference between a high performing business and an average one. Talent management, succession planning and leadership development are high on the agenda of any professional who wants to drive the success of a business through its people. Yet, all too often, business leaders look outside for the answers. Recruiters look for high performers who can 'hit the ground running', trainers, consultants and business schools are sought to bring in new skills and knowledge, and executives look to external role models and stereotypes for the clues to higher performance. But what if the keys to your success are already within your business? In Genius at Work, Peter Freeth shows you how to identify the innate talents of your highest achievers and share their unique skills within the whole business. This unique approach enables you to: :: 'Bottle' high performance and reproduce it:: Preserve and sustain your unique working environment:: Nurture your talent, increasing retention and performance:: Protect your organisation's tacit Intellectual Property:: Build a high performing culture, for now and for the future If you're looking for high performance in your organisation, you won't find it 'out there'. You'll find it right here, in Genius at Work.

This NLP Practitioner manual is the result of 20 years research and application of NLP by one of its most innovative, practical and results oriented trainers and writers. Peter Freeth has pioneered many recognised developments in NLP's approach and techniques that are now used by countless trainers and professionals, worldwide, including: The flipchart and notepad swishes loved by trainers, coaches and all professionals for powerful results in any environment The easy way to anchor succeed every time by discovering how it really works, contrary to what most trainers think Use complex techniques such as the Six Step Reframe and Fast Phobia Cure easily by understanding how to improvise Featuring both the Society of NLP core syllabus and many other popular NLP concepts and techniques, this book will show you how to adapt and apply NLP in any professional environment. There are even chapters on building your professional practice and absorbing NLP into other skill sets, so you really can integrate NLP into your work for the very best results, both for yourself and for your clients. Most importantly of all, this book will help you to understand the underlying structure of NLP's techniques so that you can adapt and use them in the class room, meeting room, board room or even the dining room, all in plain, everyday language.