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E-Commerce-Geschaftsmodelle Im Deutschen Tourismusmarkt (German, Paperback, 2008 ed.): Prof Dr Edgar Kreilkamp E-Commerce-Geschaftsmodelle Im Deutschen Tourismusmarkt (German, Paperback, 2008 ed.)
Prof Dr Edgar Kreilkamp; Philipp Wohland
R1,860 Discovery Miles 18 600
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Auf der Basis einer umfassenden Fallstudienanalyse von ausgewahlten E-Commerce-Geschaftsmodellen im deutschen Tourismusmarkt sowie unter Ruckgriff auf Methoden der Strategielehre untersucht Philipp Wohland Wettbewerbsvorteile von einzelnen Geschaftsmodellen und erklart dadurch ihren Erfolg."

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