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Handbook of Teaching and Learning in Tourism (Hardcover): Pierre Benckendorff, Anita Zehrer Handbook of Teaching and Learning in Tourism (Hardcover)
Pierre Benckendorff, Anita Zehrer
R7,606 Discovery Miles 76 060 Ships in 12 - 17 working days

A burgeoning tourism industry accompanied by a growing demand for employees has translated into an increasing need for tourism education to adequately prepare the workforce to serve the present and future needs of the industry. This unique Handbook provides an international perspective on contemporary issues and future directions in the field. Contributions draw on a wide range of disciplinary perspectives and focus on the full spectrum of teaching and learning techniques in higher education, from undergraduate programme to the supervision of research students. Key topics include assurance of learning, development of skills, learning in the field, work-integrated learning, sustainability and critical studies, internationalization, technology-enabled learning, links between teaching and research, and graduate student supervision. Within these topics, attention is devoted to the discussion of curriculum, pedagogy, assessment, students, educators, and trends and issues. An invaluable resource for understanding teaching and learning theory and practice in tourism, this Handbook will be an essential guide for tourism and hospitality educators, PhD students studying in the area of higher education, and educational designers and higher education researchers. It will inspire teaching and learning innovation by providing ideas, examples and future directions. Contributors include: D. Airey, K. Andereck, C. Arcodia, F. Aubke, R. Ballantyne, J.E. Barth, P. Benckendorff, P. Bingre do Amaral, M. Birkle, A. Blackman, A. Boyle, J. Caldicott, L. Cantoni, V.A. Carreira, D. Cotterell, R. Craggs, E. Crossley, J.C. Crotts, W.G. Croy, V. Cuffy, J.R. Edelheim, C. Fanning, J.-A. Ferreira, B.P. George, R. Goodman, C. Gorman, K. Griffin, A. Hergesell, F. Higgins-Desbiolles, A.-M. Hjalager, P.J. Holladay, E. Holmberg, L. Horton-Tognazzini, C.H.C. Hsu, K. Hughes, G. Jennings, O. Junek, U. Kachel, M. Kachniewska, N. Kalbaska, M. Karlqvist, S. Kensbock, B. King, J.J. Liburd, K. Lyons, C. Macleod, A. Maguire, A. Milman, C. Moessenlechner, M. Morellato, Z. Mottiar, J. Murphy, A. Mylonas, A. Pachmaye, G.C. Papageorgiou, A. Para, P.L. Pearce, B. Quinn, S. Rawlinson, D. Reiser, J. Ritalahti, P. Ryan, T. Ryan, N. Scherle, S. Schweinsberg, M.-A. Smith, D.P. Stergiou, M.A. Tarrant, L. Vanzo, C. Vertesi, S. Wearing, A. Williams, J. Willison, E. Wilson, P. Wiltshier, N. Wise, T. Young, A. Zehrer, Q.H. Zhang

Handbook of Teaching and Learning in Tourism (Paperback): Pierre Benckendorff, Anita Zehrer Handbook of Teaching and Learning in Tourism (Paperback)
Pierre Benckendorff, Anita Zehrer
R1,714 Discovery Miles 17 140 Ships in 12 - 17 working days

A burgeoning tourism industry accompanied by a growing demand for employees has translated into an increasing need for tourism education to adequately prepare the workforce to serve the present and future needs of the industry. This unique Handbook provides an international perspective on contemporary issues and future directions in the field. Contributions draw on a wide range of disciplinary perspectives and focus on the full spectrum of teaching and learning techniques in higher education, from undergraduate programme to the supervision of research students. Key topics include assurance of learning, development of skills, learning in the field, work-integrated learning, sustainability and critical studies, internationalization, technology-enabled learning, links between teaching and research, and graduate student supervision. Within these topics, attention is devoted to the discussion of curriculum, pedagogy, assessment, students, educators, and trends and issues. An invaluable resource for understanding teaching and learning theory and practice in tourism, this Handbook will be an essential guide for tourism and hospitality educators, PhD students studying in the area of higher education, and educational designers and higher education researchers. It will inspire teaching and learning innovation by providing ideas, examples and future directions. Contributors include: D. Airey, K. Andereck, C. Arcodia, F. Aubke, R. Ballantyne, J.E. Barth, P. Benckendorff, P. Bingre do Amaral, M. Birkle, A. Blackman, A. Boyle, J. Caldicott, L. Cantoni, V.A. Carreira, D. Cotterell, R. Craggs, E. Crossley, J.C. Crotts, W.G. Croy, V. Cuffy, J.R. Edelheim, C. Fanning, J.-A. Ferreira, B.P. George, R. Goodman, C. Gorman, K. Griffin, A. Hergesell, F. Higgins-Desbiolles, A.-M. Hjalager, P.J. Holladay, E. Holmberg, L. Horton-Tognazzini, C.H.C. Hsu, K. Hughes, G. Jennings, O. Junek, U. Kachel, M. Kachniewska, N. Kalbaska, M. Karlqvist, S. Kensbock, B. King, J.J. Liburd, K. Lyons, C. Macleod, A. Maguire, A. Milman, C. Moessenlechner, M. Morellato, Z. Mottiar, J. Murphy, A. Mylonas, A. Pachmaye, G.C. Papageorgiou, A. Para, P.L. Pearce, B. Quinn, S. Rawlinson, D. Reiser, J. Ritalahti, P. Ryan, T. Ryan, N. Scherle, S. Schweinsberg, M.-A. Smith, D.P. Stergiou, M.A. Tarrant, L. Vanzo, C. Vertesi, S. Wearing, A. Williams, J. Willison, E. Wilson, P. Wiltshier, N. Wise, T. Young, A. Zehrer, Q.H. Zhang

Tourism Information Technology (Paperback, 3rd edition): Pierre Benckendorff, Zheng Xiang, Pauline Sheldon Tourism Information Technology (Paperback, 3rd edition)
Pierre Benckendorff, Zheng Xiang, Pauline Sheldon
R1,273 R1,190 Discovery Miles 11 900 Save R83 (7%) Ships in 9 - 15 working days

The third edition of Tourism Information Technology provides a contemporary update on the complexities of using information technology in the tourism industry. It examines IT applications in all sectors including airlines, travel intermediaries, accommodation, food service, destinations, attractions, events and entertainment. Fully updated throughout and organised around the stages of the visitor journey, the book reviews how tourists are using technologies to support decision-making before their trip, during their travels and at the destination. The book: - Provides comprehensive and up to date coverage of all key topics in tourism information technologies. - Covers new areas, such as augmented and virtual reality, robotics, smart destinations, disruptive innovation and the collaborative economy, crowd-sourcing for sustainability, online reputation management and big data. - Incorporates a wealth of pedagogic features to aid student learning, including key models and concepts, research and industry insights, case studies, key terms, discussion questions, and links to useful websites. Accompanied by online resources, this book provides a comprehensive and learning-focused text for students of tourism and related subjects.

International Cases in Sustainable Travel & Tourism (Paperback): Pierre Benckendorff, Dagmar Lund-Durlacher International Cases in Sustainable Travel & Tourism (Paperback)
Pierre Benckendorff, Dagmar Lund-Durlacher
R1,105 Discovery Miles 11 050 Ships in 12 - 17 working days

Case studies are an indispensable learning tool, not only in the classroom but also in academic research, consultancy and practical business management contexts. Case studies present real situations, allowing a balance of theory and practice. They have the power to transform the learning the abstract and uninspiring to one that is targeted and vibrant. International Cases in Sustainable Travel & Tourism provides an international range of outstanding new cases focused on sustainable tourism management and development, including award winners and finalists from the WTTC Tourism for Tourism Awards they are written by local scholars who are experts in sustainable tourism. They all have a range of features ensuring their quality and applicability: * Based on a joint initiative of the World Travel and Tourism Council (WTTC) and the BEST Education Network (BEST EN), organisations that are at the the forefront of both sustainable tourism practice and teaching; * Each case is rigorously and carefully structured for maximum teaching and learning impact- this includes a clear synopsis, appropriate theoretical frameworks, and a clear summary and future outlook; * Every case is fully supported by features to increase deep understanding of the principles and practice it contains- clear learning outcomes, full references and directed reading and challenging study questions; * In addition to each case the authors provide educators and trainers with detailed background teaching notes, indicative answers, a recommended teaching approach and teaching slides in PowerPoint; * All the cases are also available online for individual purchase at www.goodfellowpublishers.com and for library and site purchase through all major online suppliers The book, and the individual cases will be an essential teaching and learning resource for both undergraduate and graduate students in Tourism. It will also be of interest to academic researchers and planners, managers and developers of tourist destinations. It will be ideal for the increasing number of sustainability subjects in tourism degrees worldwide.

Tourist Shopping Villages - Forms and Functions (Paperback): Laurie Murphy, Pierre Benckendorff, Gianna Moscardo, Philip L... Tourist Shopping Villages - Forms and Functions (Paperback)
Laurie Murphy, Pierre Benckendorff, Gianna Moscardo, Philip L Pearce
R1,306 Discovery Miles 13 060 Ships in 12 - 17 working days

Shopping is perhaps the most universal of tourist activities. Tourists form a separate retailing segment from the general population and place importance on different products and product attributes, contributing billions of dollars each year for both the private and public sector by which retail areas, townscapes and streetscapes can be revitalised. This volume - based on a two year research program from a team of authors - examines the forms and functions of approximately fifty tourist shopping villages in Australia, New Zealand, the United Kingdom, Ireland, Canada and the United States. It will interest scholars of Tourism, Geography, Business, and Economics, as well as government officials, civic leaders, and individual entrepreneurs and retailers seeking to maximize their returns and local community residents.

Tourist Shopping Villages - Forms and Functions (Hardcover): Laurie Murphy, Pierre Benckendorff, Gianna Moscardo, Philip L... Tourist Shopping Villages - Forms and Functions (Hardcover)
Laurie Murphy, Pierre Benckendorff, Gianna Moscardo, Philip L Pearce
R4,278 Discovery Miles 42 780 Ships in 12 - 17 working days

Shopping is perhaps the most universal of tourist activities. Tourists form a separate retailing segment from the general population and place importance on different products and product attributes, contributing billions of dollars each year for both the private and public sector by which retail areas, townscapes and streetscapes can be revitalised. This volume ? based on a two year research program from a team of authors ? examines the forms and functions of approximately fifty tourist shopping villages in Australia, New Zealand, the United Kingdom, Ireland, Canada and the United States. It will interest scholars of Tourism, Geography, Business, and Economics, as well as government officials, civic leaders, and individual entrepreneurs and retailers seeking to maximize their returns and local community residents.

Visitor Experience Design (Hardcover): Noel Scott, Jun Gao, Jianyu Ma Visitor Experience Design (Hardcover)
Noel Scott, Jun Gao, Jianyu Ma; Contributions by Pierre Benckendorff, Ana Claudia Campos, …
R2,691 Discovery Miles 26 910 Ships in 12 - 17 working days

Most discussion of visitor experiences uses a behavioural or managerial approach where the way the visitor thinks is ignored - it's a black box. Visitor Experience Design is the first book of its kind to examine best practice in creating and delivering exciting and memorable travel and visitation experiences from a cognitive psychological perspective - it opens the black box. The chapters draw on recent findings from cognitive psychology, cognitive science and neuroscience to provide a basis for a better understanding of the antecedents of a memorable experience, including: * The psychological process of the formation or creation of a visitor's experiences * Psychological aspects of tourism experiences such as attention, emotion, memory and mindfulness * Pre-stage experience: customer inputs such as knowledge, myths, values and memories from previous travel * On-site experience: co-creation processes * Post-stage experience: immediate and long term outcomes including happiness and well-being * Experience design cases Tourism, hospitality and event managers seek to provide WOW experiences to their visitors through better design and management.This book encourages the discussion of different facets of experience design such as emotions, attentions, sensations, learning, the process of co-creation and experiential stimuli design. It will be of interest to tourism researchers and postgraduate students studying tourism management, marketing and product design.

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