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Machiavelli lives. 500 years after NiccolA(2) Machiavelli has
written 'The Prince', this classic of the mechanisms behind success
in management has not lost its relevance. In an intriguing and
inspiring interplay of quotes, interpretations and examples, Dr
Ralf Lisch develops Machiavelli's most famous work into a practical
guide providing Ancient Wisdom for Modern Management. Many have
heard about Machiavelli but few have really read and understood
him. Ralf Lisch's analysis of 'The Prince' proves that widespread
associations with evil management are a thorough misunderstanding.
He has done away with historic ballast and abstains from a
moralizing approach that does not do justice to Machiavelli's
works. Instead, he lets Machiavelli have his say and provides a
positive and pragmatic interpretation of the wisdom of 'The Prince'
from a management perspective. It is a fresh approach that combines
theoretical analysis with a practical focus. Dealing with a wide
range of essential management topics like careers, success,
intellect, decision-making, trust, change management, knowledge
management, mergers and acquisitions, networking, sustainability,
business ethics, working processes and many others, this book
proves that the basics of management have hardly changed over half
a millennium. Ancient Wisdom for Modern Management is an amazing
insight into the essentials of management and a workable guidance
to success in daily business. This open-minded and compelling
exploration of 'The Prince' combines reading pleasure with a great
opportunity to participate in Machiavelli's truly timeless wisdom.
Machiavelli lives. 500 years after NiccolA(2) Machiavelli has
written 'The Prince', this classic of the mechanisms behind success
in management has not lost its relevance. In an intriguing and
inspiring interplay of quotes, interpretations and examples, Dr
Ralf Lisch develops Machiavelli's most famous work into a practical
guide providing Ancient Wisdom for Modern Management. Many have
heard about Machiavelli but few have really read and understood
him. Ralf Lisch's analysis of 'The Prince' proves that widespread
associations with evil management are a thorough misunderstanding.
He has done away with historic ballast and abstains from a
moralizing approach that does not do justice to Machiavelli's
works. Instead, he lets Machiavelli have his say and provides a
positive and pragmatic interpretation of the wisdom of 'The Prince'
from a management perspective. It is a fresh approach that combines
theoretical analysis with a practical focus. Dealing with a wide
range of essential management topics like careers, success,
intellect, decision-making, trust, change management, knowledge
management, mergers and acquisitions, networking, sustainability,
business ethics, working processes and many others, this book
proves that the basics of management have hardly changed over half
a millennium. Ancient Wisdom for Modern Management is an amazing
insight into the essentials of management and a workable guidance
to success in daily business. This open-minded and compelling
exploration of 'The Prince' combines reading pleasure with a great
opportunity to participate in Machiavelli's truly timeless wisdom.
In service societies, the tertiary sector has long become the
primary sector in terms of GDP and employment. Quality research and
testing means better service, and success in the service industries
demands quality. Nonetheless, complaints about insufficient,
inconsistent or bad service abound. Quality decides on success and
failure. Where so much is at stake, management decisions call for
systematic research and consumers look for relevant results that
provide guidance in complex markets. Research into quality and
customer satisfaction gets to the core of a business. However, many
so-called studies hardly meet essential criteria of empirical
research and deliver artefacts rather than facts. This book puts an
end to common misconceptions of quality studies. Measuring Service
Performance is an appeal for an approach to quality research that
meets quality criteria itself. It is a compelling argument against
widespread but rather dubious dealings with measurement, data and
statistics. Ralf Lisch calls for a reconsideration of the research
process, focussing on content instead of method and adding meaning
to results. Because service excellence deserves research
excellence. Written in a practical, accessible style, the book
offers practitioners as well as market researchers, MBA students
and others involved in the service sector a critical analysis and
discussion of the essentials of 'Practical Research for Better
Quality'.
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