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This book contains a collection of studies on the interactions
between businesses in Africa and Global Value Chains (GVCs) in
terms of social, environmental and economic sustainability. This is
particularly pertinent given the asymmetrical power distribution
between the global buyer and the African supplier, their governance
relationships and the ongoing competitive pressures to reduce costs
and increase flexibility to meet GVC demands. Rather than focusing
on the sustainability of a single organization, GVCs address the
sustainability of inter-firm value chains and global industries as
a whole. With little differentiation between value chain creation
and social / environmental degradation extending to people and raw
material extraction (upstream) and disposal or recycling
(downstream), sustainability issues need to be at the forefront of
African business research interests. Nowadays, sustainability is
considered a competitive advantage for a firm looking to join a
GVC. Whether sustainability is approached from the viewpoint of an
exporting firm motivated to join a GVC in its respective industry
or whether a firm's continuing contractual or collaborative
relationship with a buyer depends on its compliance with
sustainability standards, both approaches focus on the ability of
firms in Africa to benefit from joining sustainable GVCs.
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