Developing usable, useful, and appealing solutions for the customer or user experience requires customization according to specific users' needs amidst frequently changing physical and social environments. Complex design problems like these require interdisciplinary perspectives that cover software functionality, human interaction and communication experiences, and perceived value. After defining and summarizing current research and development, this book focuses on Mobile TV experience in everyday life, innovative conceptual and participatory design methods, contextual analysis methods, social context for interactive multimedia systems, advanced interaction with mobile digital content, and future trends for the wide range of products and services that will be offered in the decade to come. The Editors have carefully balanced the theoretical and empirical approaches providing a valuable insight into principles and methods, as well as actionable guidelines and recommendations for all those interested in exploring how to achieve the core objectives of usability, usefulness, and social appeal of this new mobile-video technology. The book answers many questions, and raises some new ones that only future technology development and deployment in mobile human-computer interaction and communication can answer.

This book will present significant projects and studies carried out in academia and in industry seeking to develop new mobile multimedia systems that go beyond mobile TV (in terms of purely media streaming) and are more enjoyable and relevant for the nomadic and peripatetic user. To do this, it will showcase successful methodologies and new relevant solutions that extend the field of action of people on the move, improving, at the same time, the quality of their mobile experience.

The objectectives of the book are as follows:

• to gain insight into the future of mobile TV and mobile video in general;
• to explore the user-experience in mobile and pervasive interactive multimedia systems;
• to question the essential correlation between mobile video and users' context;
• to analyse how these systems can encourage the creation of mobile communities;
• to understand how these systems can be evaluated;
• to unveil relevant scenarios for mobile storytelling (creation and sharing);
• to understand how sociability can be achieved in nomadic contexts;
• to analyse how mobile digital content could evolve;
• to examine advanced interaction modalities for mobile video, and
• to discuss techniques to anticipate how nomadic cultures can shape trends in technology.