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Music Business: The Key Concepts (Paperback): Richard Strasser Music Business: The Key Concepts (Paperback)
Richard Strasser
R930 Discovery Miles 9 300 Ships in 12 - 17 working days

Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including:

  • general business
  • marketing
  • e-commerce
  • intellectual property law
  • economics
  • entrepreneurship

In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.

Music Business: The Key Concepts (Hardcover): Richard Strasser Music Business: The Key Concepts (Hardcover)
Richard Strasser
R3,183 Discovery Miles 31 830 Ships in 12 - 17 working days

Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including:



  • general business



  • marketing



  • e-commerce



  • intellectual property law



  • economics



  • entrepreneurship


In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.

The Music Business and Recording Industry (Hardcover, 3rd edition): Geoffrey Hull, Thomas Hutchison, Richard Strasser The Music Business and Recording Industry (Hardcover, 3rd edition)
Geoffrey Hull, Thomas Hutchison, Richard Strasser
R3,909 Discovery Miles 39 090 Ships in 12 - 17 working days

The Music Business and Recording Industry is a comprehensive music business textbook focused on the three income streams in the music industry: music publishing, live entertainment, and recordings. The book provides a sound foundation for understanding key issues, while presenting the latest research in the field. It covers the changes in the industry brought about by the digital age, such as changing methods of distributing and accessing music and new approaches in marketing with the Internet and mobile applications. New developments in copyright law are also examined, along with the global and regional differences in the music business.

The Music Business and Recording Industry (Paperback, 3rd edition): Geoffrey Hull, Thomas Hutchison, Richard Strasser The Music Business and Recording Industry (Paperback, 3rd edition)
Geoffrey Hull, Thomas Hutchison, Richard Strasser
R2,052 Discovery Miles 20 520 Ships in 12 - 17 working days

The Recording Industry presents a brief but comprehensive examination of how records are made, marketed, and sold. The book opens with an overview of popular music and its place in American society, along with descriptions of key players in the recording industry. In the book's second part, the making of a recording is traced from production through marketing and retail sales. Finally, in Part III, legal issues, including copyright and problems of piracy, are addressed.
The new edition takes into account the massive changes in the recording industry occurring today due to the revolution of music on the web. This new reality informs all parts of the second edition, from issues of production and distribution to legal issues.

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