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Handbook on Electronic Commerce (Paperback, Softcover reprint of the original 1st ed. 2000): Michael Shaw, Robert Blanning,... Handbook on Electronic Commerce (Paperback, Softcover reprint of the original 1st ed. 2000)
Michael Shaw, Robert Blanning, Troy Strader, Andrew Whinston
R1,820 Discovery Miles 18 200 Ships in 10 - 15 working days

The new digital economy has pronounced implications for corporate strategy, marketing, operations, information systems, customer service, global supply-chain management, and product distribution. This handbook examines most aspects of electronic commerce, including electronic storefronts, online business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models. An indispensable reference for professionals in e-commerce and Internet business.

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