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Presenting a broad literature review of scholarly work in the area
of Business Model Innovation, this new book analyses 50 management
theories in the context of BMI to yield valuable new insights.
Research on BMI is still in its infancy and has so far proved to be
more than just a sub-discipline of strategy or innovation research.
Exploring the field of Business Innovation demonstrates the
importance of the discipline as a more specialized management
research field and offers new understandings of this important
subject. It presents 'grand theories' that will help researchers
approach BMI through a different angle and describes business
models as phenomena, enabling readers to understand their patterns
and mechanisms. Reviewing the most important academic work on the
subject over the last 15 years, the authors aim to open up the
debate and inspire researchers to look at this phenomenon from new
and different angles.
Presenting a broad literature review of scholarly work in the area
of Business Model Innovation, this new book analyses 50 management
theories in the context of BMI to yield valuable new insights.
Research on BMI is still in its infancy and has so far proved to be
more than just a sub-discipline of strategy or innovation research.
Exploring the field of Business Innovation demonstrates the
importance of the discipline as a more specialized management
research field and offers new understandings of this important
subject. It presents 'grand theories' that will help researchers
approach BMI through a different angle and describes business
models as phenomena, enabling readers to understand their patterns
and mechanisms. Reviewing the most important academic work on the
subject over the last 15 years, the authors aim to open up the
debate and inspire researchers to look at this phenomenon from new
and different angles.
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