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Internetbasiertes Supply Chain Management - Konzeptionalisierung, Operationalisierung Und Erfolgswirkung (German, Paperback,... Internetbasiertes Supply Chain Management - Konzeptionalisierung, Operationalisierung Und Erfolgswirkung (German, Paperback, 2006 ed.)
Bernd W. Wirtz; Roman Wecker
R1,852 Discovery Miles 18 520
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Roman Wecker belegt empirisch mit Hilfe eines anspruchsvollen, multivariaten Auswertungsverfahrens die positive Wirkung des Einsatzes von Internettechnologie im Supply Chain Management deutscher Unternehmen.

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