*a completely introductory guide to the field of Semiotics, assuming no prior knowledge and written in accessible and engaging writing *each chapter ends with a summary, questions/discussion points for students, and further reading *Ideal for beginning students of semiotics at both u/g and p/g level , taught widely in linguistics, communication and cultural/media studies

*a completely introductory guide to the field of Semiotics, assuming no prior knowledge and written in accessible and engaging writing *each chapter ends with a summary, questions/discussion points for students, and further reading *Ideal for beginning students of semiotics at both u/g and p/g level , taught widely in linguistics, communication and cultural/media studies