Central Asia is vulnerable to water scarcity because it is located in semiarid and arid vegetation zones and large parts of its economy depend on water for irrigation and energy. Climate-change scenarios predict temperature increases and a rising number of extreme weather events, which will exacerbate water shortages in the future. In addition, the population of Central Asia is growing more rapidly than the rate of food production which is resulting in food insecurity in many parts of the region too. This volume reports the deliberations of politicians, scientists and representatives of water management organizations from throughout Central Asia. Their contributions not only highlight areas of concern, but also propose numerous ideas for improving the long-term water- and food security in the region.

A social tragedy is a collective representation of injustice. Baker demonstrates how social tragedies facilitate moral action and discusses a series of contemporary case studies - the death of Princess Diana, Zinedine Zidane's 2006 World Cup scandal, KONY 2012 - to examine their social and political effects.

The advent of a new kind of consumer is making traditional approaches to marketing redundant. New Consumers are informed, empowered and at large in a dynamic marketplace. How can brand owners and retailers best connect with them?

New Consumer Marketing recognizes and tackles this question. The answer lies in adopting a value-centric orientation and refocusing marketing on the three key processes of value definition, value creation and value delivery. Drawing on learning from the living sciences, Susan Baker presents an organic framework for meeting the actual needs of New Consumers through superior levels of insight, innovation and agility.

This book clearly explains the rationale for managing marketing as a demand system and is richly illustrated throughout with cases to show how this approach can help organizations be more effective.

"I read every word and I learned an enormous amount about how consumers are driving markets in ways totally different from those I knew so much about when I was an FMCG marketing director. This is a must read." Professor Malcolm McDonald, Cranfield School of Management, Cranfield, UK.

"This book brings together the best of new marketing thinking in a way that will help mangers not only understand it, but implement it." Pete Brown, St. Lukes, London, UK.

"New Consumer Marketing will shake your preconceptions about marketing and challenge you to re-tune your thinking. Susan Baker’s work is a comprehensive articulation of the new marketing realities and is a must read for marketers." Chris Green, VP Marketing, Dulux, Slough, UK.

"Overall a very challenging and thought-provoking book. One to keep for constant reference in the new, little-charted landscape." Claire Watson, Marketing Society, Middlesex, UK.

Eighth volume in the collaborative edition - early 12C Canterbury manuscript. The introduction details other work by the same hand and his role in re-shaping Anglo-Saxon history. This edition presents a bilingual (Old English and Latin) version of the Anglo-Saxon Chronicle written by a monk of Christ Church, Canterbury, probably in the first decade of the twelfth century. Though the Old English andLatin texts have been printed separately, this is the first edition to present the text intended by its compiler, who also produced the Latin translation and wrote the single extant manuscript. The introduction demonstrates that same monk who was responsible for this bilingual chronicle also revised MS A (the Parker Chronicle) and an ancestor of MS E (the Peterborough Chronicle) and was a forger of documents: he thus is significant as an early Norman reviser of Anglo-Saxon history. PETER BAKER is Professor of English, University of Virginia.

Argues for a new reading of Beowulf in its contemporary context, where honour and violence are intimately linked. This book examines violence in its social setting, and especially as an essential element in the heroic system of exchange (sometimes called the Economy of Honour). It situates Beowulf in a northern European culture where violence was not stigmatized as evidence of a breakdown in social order but rather was seen as a reasonable way to get things done; where kings and their retainers saw themselves above all as warriors whose chief occupation was thepursuit of honour; and where most successful kings were those perceived as most predatory. Though kings and their subjects yearned for peace, the political and religious institutions of the time did little to restrain their violent impulses. Drawing on works from Britain, Scandinavia, and Ireland, which show how the practice of violence was governed by rules and customs which were observed, with variations, over a wide area, this book makes use of historicist and anthropological approaches to its subject. It takes a neutral attitude towards the phenomena it examines, but at the same time describes them fortnightly, avoiding euphemism and excuse-making on the one hand and condemnation on the other. In this it attempts to avoid the errors of critics who have sometimes been led astray by modern assumptions about the morality of violence. PETER S. BAKER is Professor of English at the Universityof Virginia.

Since the mid-nineteenth century, the George Wade pottery in Burslem, England, has produced many forms of ceramic items. It is best known for their delightful series of tiny porcelain animals known as Whimsies (R). Highly collectible, the Whimsies have been joined over the years by many equally charming miniatures, some sold by the company directly and others distributed as premiums. With over 380 full color photographs, this revised book showcases the endearing miniatures produced by Wade from the 1950s to the present, including Red Rose Tea and Tom Smith premiums, Whoppas and Whimsie-Land figurines, Nursery Favourites, Happy Families, Disney's Hat Box series, the diminutive Minikins, and many more. Also featured are Wade's highly detailed miniature villages, original Wade boxes and displays, information on color and size variations, company marks, and updated values for all items. A treat for Wade lovers everywhere!

The sleek lines of Danish Modern furniture took the design world by storm in the mid-twentieth century. Among the American companies that manufactured this style of furniture was the Heywood-Wakefield Co., based in Gardner, Massachusetts. Known widely today for their lines of blonde furniture, Heywood-Wakefield addressed the American family's desire for an informal yet sophisticated look through its Danish Modern and related lines produced in the 1950s and 1960s. Here are original Heywood-Wakefield catalog images of Danish inspired living room, dining room, and bedroom furniture, featuring original catalog descriptions, model numbers, and measurements for all pieces. A price guide showing current market values is included. Collectors, designers, and aficionados of vintage furniture will welcome this timeless presentation.

A thriller for young readers. Join Mitchell Burke, a 13-year-old boy from Maryland who stumbles into a dream portal that transports him to the 1820s, where he faces Patty Cannon, the legendary and ruthless slave kidnapper. Mitch tries to lead a normal life, but his nights are interrupted by dangerous adventures in his dreams and mysterious connections between Patty Cannon and his family. Learn how Mitch builds a stronger bond with this father, a reservist on active duty in the Middle East; resolves conflict; and experiences the truth about slaves crossing to freedom in Pennsylvania before the Civil War. Middle grades-ages 10-13.

In this colorful and descriptive book, you will find a wonderful assortment of bells both functional and decorative, from school bells, cowbells, and bicycle bells to souvenir bells, commemoratives, and figurines. Universally admired for their beauty and tone, bells have been known and used since antiquity. Here, over 590 full color photographs illustrate the incredible diversity of sizes, shapes, styles, colors, and textures which characterize these fascinating collectibles. +Starting with a review of basic bell types, including open mouth bells, crotals, gongs, mechanical bells, and chimes, Collectible Bells: Treasures of Sight and Sound provides separate, informative chapters on materials used to make bells, bells from around the world, bells with a specific purpose, bells of all shapes and styles, and more. Within its pages you'll find antique and contemporary bells, traditional and unusual bells, elegant and humorous bells-bells for every taste and inclination! An index, extensive bibliography, and values are also included in this captivating and enjoyable book.

In this fourth volume of a projected six, Huxley registers his deep misgivings about the course of history in the late 1930s as the world moved toward a second global war. Many of his essays reflect his continuing interest in the conventions of popular culture as well as the philosophy of science and history, particularly as they inform developments in art and politics. But his larger concerns oscillate between empirical science and the particulars of social history, on the one hand, and his need for a grounding of absolute truth that would transcend both. His critique of politics and the prevailing ideologies of fascism and capitalism overlaps with his attempt to locate a foundational truth in a world of change and diversity. He embraced a form of political pacifism that intersected with an increasing attraction to religious quietism and mysticism. And he made a sustained effort to reconcile mystical experience with contemporary theories of physics and the philosophy of science. At their best, Huxley's essays stand among the finest examples of the genre in modern literature. "A remarkable publishing event...beautifully produced and authoritatively edited." Jeffrey Hart.

These first two volumes of a projected five, in preparation for several years, begin a major publishing venture, collecting the complete essays of one of the giants of modern English prose and of social commentary in our time. The first two volumes span the most productive period of Huxley's career. "Volume I" begins with his essays for Gilbert Murray's Athenaeum and his music essays for the "New Westminster Gazette." "Volume II" continues through the 1920s and includes his controversial essays on India and the empire in "Jesting Pilate." The essays of both volumes range from nuanced assessments of art and architecture to political analyses, history, science, religion, and art, and a newly discovered series on music. Wide-ranging, allusive, and witty, they are informed by the probing skepticism of a highly educated and ironically incisive member of the English upper middle class. Huxley's fascination with the codes and conventions of European culture, his growing apprehensions about the menacing collapse of the European political order, and his awareness of the impact of science and technology on the post-Versailles world of England, France, Germany, and the United States form the basis for his critique. His subjects overlap with the satirical novels he wrote during the period between the wars, culminating in "Point Counter Point" and "Brave New World." At their best, these essays stand among the finest examples of the genre in modern literature.

Combining stylish, contemporary looks with sturdy construction and ease of use, light-colored furniture produced by the Heywood-Wakefield Company from the 1930s to the 1950s was well received in its day and is wildly popular among vintage furniture enthusiasts now. Using hundreds of archival catalog images, this informative book follows the development of Heywood-Wakefield's wheat and champagne finish blond lines from their early streamlined look of the 1930s to the classic "Modern" look of the 1950s. Living room, dining room, and bedroom furniture is included, along with occasional tables and chairs galore. Works from designers Gilbert Rhode, Russel Wright, Ernest Herrmann, and Leo Jiranek are among these smart-looking, timeless pieces that grace fashionable homes today. Includes original catalog descriptions, model numbers, measurements for all pieces, current price guide, and index.

Bells have played a prominent role in our society since the earliest of civilizations, yet few realize the scope of objects encompassed by this broad heading. While all bells share certain qualities--like the ability to produce sound--they vary amazingly in terms of size, shape, style, and material. A flat round Chinese gong is as much a bell as the graceful figurine hiding a swinging clapper beneath her skirt or a strap of round metal "sleigh bells" from the nineteenth century. Featuring over 620 beautiful color photos, this absorbing and entertaining book showcases the wonderful diversity of collectible bells, from animal bells, call bells, and rattles to commemoratives, figurals, miniatures, and holiday bells. Here you will find bells made of different materials, bells with more than one purpose, bells with common motifs, and much more. Both antique and modern, well-known to unique, one of these bells is sure to grab your fancy! Values, an index, and a bibliography are all included.

Chocolate lovers (and who isn't?)--here's a tempting treat just for you! This tasteful book showcases Victorian to modern advertising, packaging, and other sweet memorabilia all related to delectable chocolate products. Beautifully decorated boxes, cocoa tins, candy bars, trade cards, recipe booklets, metal candy molds, promotional items, and an outstanding collection of porcelain chocolate pots are shown in over 425 color photos. Sure to please those interested in chocolate and antique advertising alike, this enjoyable book includes a brief history of the Wilbur Chocolate Company, manufacturing information, and price guide.

To know a Boston Terrier dog is to be charmed by one... so is it any wonder that images of these lively, expressive dogs have been placed on so many delightful antiques and collectibles? A wonderful assortment featuring "the American Gentleman among dogs" has been gathered in this volume, which is sure to appeal to canine aficionados everywhere. Featured are cast iron doorstops, porcelain and bronze figurines, bookends, inkwells, ashtrays, cigarette cases, salt and pepper shakers, toys, artwork, jewelry, advertising, novelties, paperweights, clocks, souvenir spoons, canes, books and comics, sheet music, and much more. The items range from tiny to life-size, from aristocratic to amusing, from antique to contemporary. Among the manufacturers and artists represented are Bing & Grondahl, Goebel, Rookwood, Bradley & Hubbard, Meissen, Rosenthal, Royal Copenhagen, Mortens Studios, Hagen-Renaker, Steiff, Chester Nicodemus, Chris Baldwin, Lowell Davis, and Morgan Dennis. Values for all items are included in the captions. This book is a tribute to the Boston Terrier breed and a treat for antique collectors and dog lovers alike.

A social tragedy is a collective representation of injustice. Baker demonstrates how social tragedies facilitate moral action and discusses a series of contemporary case studies - the death of Princess Diana, Zinedine Zidane's 2006 World Cup scandal, KONY 2012 - to examine their social and political effects.

Central Asia is vulnerable to water scarcity because it is located in semiarid and arid vegetation zones and large parts of its economy depend on water for irrigation and energy. Climate-change scenarios predict temperature increases and a rising number of extreme weather events, which will exacerbate water shortages in the future. In addition, the population of Central Asia is growing more rapidly than the rate of food production which is resulting in food insecurity in many parts of the region too. This volume reports the deliberations of politicians, scientists and representatives of water management organizations from throughout Central Asia. Their contributions not only highlight areas of concern, but also propose numerous ideas for improving the long-term water- and food security in the region.

In its first edition, Principles of Clinical Medicine for Space Flight established itself as the authoritative reference on the contemporary knowledge base of space medicine and standards of care for space flyers. It received excellent notices and is used in the curricula of civilian and military training programs and used as a source of questions for the Aerospace Medicine Certifying Examination under the American Board of Preventive Medicine. In the intervening few years, the continuous manning of the International Space Station has both strengthened existing knowledge and uncovered new and significant phenomena related to the human in space. The Second Edition incorporates this information. Gaps in the first edition will be addressed with the addition new and revised chapters. This edition is extensively peer reviewed and represents the most up to date knowledge.

This manuscript was largely completed in the period preceding the World Health Organisation's (WHO) designation of COVID-19 as a global pandemic. The ensuing economic dislocation and loss of lives are having a chilling effect on consumer and investor confidence, heightening uncertainties involving trade and investment protectionism amid increasingly hostile rivalry between the West and China. As protectionism grows, prompting countries to turn inwards and implement measures to boost supply and value chain resilience and self-sufficiency, competition for international investment and private sector development is becoming more intense, putting pressure on governments to refresh and reform their regulatory regimes. With all of the above and the geopolitical antecedents of the Middle East and Europe as a backdrop, this manuscript draws on a subset of twenty six countries from the World Bank's Ease of Doing Business country-level dataset to analyse the business ecosystem in the Middle East and Europe. It unearths evidence of a regulatory quality attainment gap, proffering a number of recommendations for achieving its closure. Moreover, it adduces balance of payments data to challenge the conventional notion that success with improving the quality of the regulatory environment through implementation of reforms along the lines of the 10 Doing Business Reform (DBR) benchmarks consistently confers a substantial net direct investment dividend. Instead, it shows that some sample economies with fairly predictable and transparent regulatory regimes nonetheless exhibit a dependence on volatile net portfolio investment to shore up their external position. With the published literature on conventional consumer-based brand equity (CBBE) as a foundation, the manuscript critically analyses the attention-interest-desire-action (AIDA) framework as well as the Keller and Aaker brand equity models. It proposes a Conceptual Model that synergistically amalgamates the Aaker model, inbound marketing (IM) and thought leadership (TL) as a new integrated consumer-based brand equity framework (ICBBEF) that supports small and medium-sized enterprise (SME) scaling in the digital age. By probing some of the cultural and cognitive inferences that decision makers in SMEs frequently encounter when managing their brand equity assets, the manuscript identifies the adoption of a resource-frugal heuristic by SMEs. Key themes from the literature together with five (5) qualitative case research interviews are then synthesised into a new Heuristic Brand Management Framework (HBMF). It comprises a holistic fusion of the Aaker model, inbound marketing, thought leadership, a customer satisfaction feedback mechanism for continuous improvement, frugality in resource allocation and use and a Power-cum-Task culture orientation. The manuscript also explores the search for new and more resource-frugal approaches to residential property investment in the Netherlands. Thus it adopts a hedonic approach to property price estimation and assessment as the basis for constructing a Liveability Framework supporting frugal residential property entrepreneurship in that country. The manuscript proceeds in three parts: Part I deconstructs the regional business ecosystem, highlighting a need for fundamental reforms; Part II reviews the literature on brand equity and teases out the cultural and cognitive strategies applied by sample SMEs; Part III investigates the theme of frugal entrepreneurship in the Dutch residential property market.