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Paul Bate makes sense of a huge range of issues which must be considered in the struggle for change. He has developed a framework that will help students, researchers and practitioners alike to focus on a variety of conceptual and practical matters relating to business culture and cultural change. Strategies for Cultural Change represents one of the most ambitious attempts so far to provide a comprehensive approach to the design and implementation of a cultural change programme. One of five books nominated for the Management Consultancies Association 'Best Management Book of the Year' Prize 1994.
Paul Bate makes sense of a huge range of issues which must be considered in the struggle for change. He has developed a framework that will help students, researchers and practitioners alike to focus on a variety of conceptual and practical matters relating to business culture and cultural change. Strategies for Cultural Change represents one of the most ambitious attempts so far to provide a comprehensive approach to the design and implementation of a cultural change programme. One of five books nominated for the Management Consultancies Association 'Best Management Book of the Year' Prize 1994.
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Malcolm Gladwell
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