EUREKa ecONOMICS - EUREKONOMICS The power, flexibility, and versatility of participating whole life insurance has served and saved the personal economies American families for over one hundred-fifty years. Whether you are a single person, member of a family, matriarch, patriarch, owner of a business, executive at a large company, or an insurance and financial advisor- you will benefit from knowing more about whole life insurance, which has been called 'The Swiss Army Knife of Financial Products" in The Wall Street Journal. Moreover, you will become a hero by providing those you care about with their personal copy of The Dazzling Dozen. They will remember-and appreciate-your thoughtfulness for a long time.