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In Hashtag Authentic, social media guru Sara Tasker provides tips,
advice, and guidance on how to turn your personal Instagram account
into a profitable creative outlet. Since setting up her Instagram
account (@me_and_orla) while on maternity leave in 2013, Sara has
become a celebrated influencer and iPhoneographer, and through her
calm, atmospheric, and authentic style has garnered legions of
followers. Here, Sara presents the lessons she has learned along
the way. Sara's nurturing voice and enchanting photography provide
guidance on: storytelling, with tips on finding your own visual
style and personal niche; making pictures, including composing for
Instagram, finding the best light, and getting the most out of your
camera phone; archiving your life, with tips organized by themes
like Craft & Making, Family & Pets, and Food &
Ingredients; and sharing your world, detailing the keys to
Instagram success and beyond. Hashtag Authentic is both an
inspiring manual and an interactive tool for finding an online
voice, growing a tribe, and becoming an influencer.
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