This book focuses on packaging structure design, showcasing various design projects in three chapters. Chapter 1, Basic Packaging Structures: Basic information, collects knowledge on the structural design of carton packaging. Chapter 2, Diagrams, collects 60 copyright free diagrams with die-cut outlines that can be applied in any package production. Chapter 3, Projects, collects 100 outstanding packaging design projects from around the world.

Few things can catch the eye like an expertly chosen color scheme. Whether choosing colors to represent a single product or an entire brand, a strong knowledge of how to select and manipulate color is a must for designers who want to make an impression. Enter Color Now, a comprehensive guide to all aspects of working with color in design. In four sections, designers will learn the basics of the physics of light and color, the psychology behind the ways humans react to color schemes, CMYK versus RGB, and the principles of color theory. A wide selection of detachable color chips make mixing and matching color palettes in different settings and lighting situations easier than ever, and a broad survey of products and brands renowned for their use of color provides ample inspiration to jumpstart the creative process.

Food and design have always been perfect partners, and are relevant to all aspects of our lives. No matter which country you come from, designers are committed to creating more beauty for people's lives. Reinventing the way we look at food opens up possibilities for a healthier lifestyle, and allows us to enjoy life better, enjoy the design of love, and be a happy "food". This appetizing book covers exemplary illustrations of the world's best food brand packaging, brand image design and eatery interiors, where the design is as delicious and the food itself. The book has more than 300 pages showcasing unique creative and design applications from the airport buffet bar, healthy fast food chain brand, coffee shop, open-air market, tea house, food fair, dim sum house to the craft beer brewery.

We live in a secular society. As such today's couples no longer feel constrained by traditional expectations of what a wedding should be; more and more feel free to adapt customs at will to better create a celebration that reflects their own personal values and tastes. While some may still opt for a traditional multi-tiered cake, others employ cupcakes that can easily be picked up and eaten while wandering around the venue. Similarly drastic changes have occurred in the world of invitations and signs. This book documents the wealth of evolving visual trends.

Three Hundred and Sixty Five Calendars' is a calendar collection that encompasses some of the most avant-garde, non-digital calendar designs from all over the world. Featuring designs from the exceptionally unusual to the downright bizarre, it includes unexpected formats such as riddles, puzzles, and pastime calendars. The book has four chapters: Spring showcases calendars that are associated with rebirth, renewal, and the color yellow. Summer includes mostly green and light blue calendars and autumn orange and brown ones. Winter showcases calendars that are geometrical, with cooler colors such as blue and white. This book will captivate and inspire professional designers and hobbyists alike.

A good hair salon in a sense resembles a theatre, with an atmosphere that inspires the staff to create and helps clients relax. The interior design of salon is vital in communicating the brand value, for consumers are inclined to seek subtle differences between salons based on their experience there, which is affected by the environment. This book is a collection of 70 latest salon designs from all over the world, diverse in style and target effect.

The Art of Printing examines the four major printing processes, stencil, planographic, intaglio, and relief printing through an in-depth analysis of each system with steps, terminology and diagrams, followed by an incredible showcase of cutting-edge work created with each method. With multidisciplinary applications for every conceivable material from paper and cardboard to cloth, plastic, aluminium foil, glass and ceramic, this book is intended for artists, fashion or graphic designers alike.

Japanese graphic design enjoys a unique reputation in the design world, with a distinct aesthetic that makes it instantly recognizable to experts and amateur designers alike. This book explores this unmistakable discipline from all angles, from historical and cultural backgrounds of the form to contemporary work.

New branding can be a breath of fresh air for established companies, or the first element of a reliable foundation for new businesses to build their reputation on. Branding First Vol. 2 explores the importance of new branding in a variety of ways, displaying rebrands as well as new identities that feature bold colours, creative formats, and sophisticated styles perfectly matched to the brands they're put to work for.

This book showcases a delectable worldwide selection of packaging, branding and interior design projects that will make us hungry for design through more than three-hundred "ready-to-devour" pages full of tasty ideas and unique design proposals covering airport self service restaurants, healthy fast food chains, coffee shops, street markets, tea houses, food exhibitions, pastry boutiques, pop-up restaurants, handcrafted beers, catering services, comfort cuisine, bars, pop-up restaurants, markets and food stores and other dining events.

The book showcases the process of drawing fashion sketches in detail which enables readers to develop fashion sketching skills. This is a guidebook for beginners, including the step-by-step introduction of how to draw the stylized body and fabric textures and the basic colouring knowledge. Familiarity with the human body structure is the first step to master fashion sketching and fashion figure sketching is the first step-by-step tutorial, that also analyses how to draw the perfect body. Next comes how to draw different fabrics with theory and example sketches and including the structure of textiles and the characteristics of the fabrics. The final stage includes the cultural meaning of colours and some example applications to give inspiration and suggestions for colour effects.

This impressive international survey addresses a broad selection of contemporary architecture in 3 hefty sections; Commercial, Residential and Public Cultural Spaces. The buildings and structures have been selected based on the way they've successfully addressed their core functions while remaining inviting and stimulating.

This book presents over 600 traditional Japanese motifs, ranging from ukiyo-e, ghost stories, kamon and Noh plays to traditional patterns, which include introductions of their cultural backgrounds. It also showcases outstanding graphic works inspired by and integrated with specific motifs, and features interviews with distinguished designers, aiming to provide an insight into the traditional Japanese culture through contemporary design.